Regional Marketing Manager

Job not on LinkedIn

2 days ago

Apply Now

Receive Emails with Similar Jobs

Evora IT Solutions

WebsiteLinkedInAll Job Openings

Enterprise • SaaS • B2B

Evora IT Solutions is a trusted partner in delivering innovative digital solutions for asset-intensive operations, maintenance, and customer service. The company specializes in optimizing business processes through digitalization, offering services like strategic consulting, solution development, application management, and future innovation exploration. With expertise in asset management, field service management, planning, performance, and mobile solutions, Evora leverages technologies from SAP, ServiceNow, and their own developments to empower businesses, reduce costs, and enhance control and traceability in service processes. They are known for their excellence in implementing end-to-end digital processes and have completed over 900 projects globally. Evora's commitment to customer success in the digital world is supported by their highly experienced team, aiming to resolve challenges and meet business objectives effectively and efficiently.

201 - 500 employees

Founded 2013

🏢 Enterprise

☁️ SaaS

🤝 B2B

📋 Description

• Develop and Execute Regional Marketing Plans and Campaigns: Create and execute localized marketing programs to promote Evora’s services, increase brand awareness, and drive lead generation for North America. • Local Partnerships: Build and maintain partnerships with partners (esp. ServiceNow and SAP), customers and other third parties (ASUG, etc.) to enhance brand visibility and generate leads. • Event Planning: Organize and execute regional events (virtual and onsite) and trade shows to engage with customers and prospects and strengthen local relationships. • Internal Team Planning: Support the planning and execution of the annual internal Americas Marketing team event, including coordinating venue contracts, organizing meals and activities, and ensuring alignment with the event agenda set by leadership. • Content Creation: Collaborate with internal subject matter experts and the global marketing team to create a variety of marketing content including news articles, landing pages, event promotional materials, email campaigns, and social media posts - ensuring all materials reflect Evora’s brand voice, visual identity, and messaging, and resonate with Evora’s target audience. • Paid Media: Plan and execute digital marketing campaigns at the local level, including email marketing, social media (LinkedIn and others), and online advertising. Align these campaigns with the global Evora Marketing team. • Organic social media: Create and publish organic social media content to support regional events and programs, while coordinating with global team members to align with the global publishing calendar and maintain consistent brand messaging across channels. • External Agency Management: Manage external marketing agencies and vendors as needed to support regional initiatives, ensuring high-quality deliverables, alignment with brand standards, and effective use of budget and resources. • Market Analysis: As needed or as appropriate, conduct market research and gather regional market insights to adapt marketing messaging and programs. • Budget Management: Manage the field marketing budget effectively, optimizing resources for maximum impact. • Data and Reporting: Monitor and analyze the performance of regional marketing initiatives, prepare reports, and provide insights to improve marketing efforts. • Swag: Manage sourcing, production, and distribution of branded merchandise for tradeshows, the merch store, new hire onboarding, and customer gifting, ensuring consistency with brand guidelines and marketing objectives. • Brand Consistency: Ensure consistent branding and messaging in alignment with global standards across all regional marketing activities.

🎯 Requirements

• Bachelor's degree in Marketing, Business, or related field; MBA is a plus. • Minimum of 5 years of recent marketing experience. • Proven experience in developing and executing marketing campaigns and programs in collaboration with sales. • Proven network of specialized marketing agencies (texting, online-campaigns,…). • General knowledge of social media best practices. • Excellent communication and relationship-building skills. • Ability to work independently and collaboratively with cross-functional and global teams. • Proficiency in marketing analytics and reporting tools. • Bonus points for experience: in ServiceNow or SAP related Marketing, Canva, HubSpot Marketing, Wordpress.

🏖️ Benefits

• Flexible, Fully Remote Work: Work from where you’re most productive, with the trust and autonomy to manage your schedule. • Investment in Your Growth: Access to training, development programs, and learning credits to pursue certifications that advance your career. • Generous PTO: Competitive paid time off so you can recharge, travel, or simply take time for yourself. • Competitive Compensation: A strong base salary paired with a bonus program designed to reward your contributions and results. • Comprehensive Benefits: Robust medical, dental, and vision coverage to support your health and well-being. • 401(k) with Employer Match: We invest in your future while you invest in ours. • Technology & Tools Support: An equipment budget to ensure you’re set up for success from day one. • Autonomy & Ownership: Lead initiatives end-to-end with the freedom to bring ideas to life and shape regional marketing strategies.