MarTech Product Manager – Content Supply Chain

🕒 May 12

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EXL

WebsiteLinkedInAll Job Openings

10,000+ employees

💰 $2M Venture Round on 2015-01

Choosing a digital partner is about more than capabilities — it’s about collaboration and character.

📋 Description

• Own execution of Content Supply Chain workflows and enhancements - from intake to production release and adoption. • Partner with MarTech Strategy & Operations Team to support triage, prioritizing incoming requests, impact assessments, and recommended next steps for content supply chain workflows. • Translate business needs into clear user stories and acceptance criteria. • Maintain a transparent, well-organized product backlog aligned to enterprise and product priorities. • Partner with engineering and platform teams to define solutions, estimate effort, manage dependencies, and ensure high-quality delivery. • Serve as the central point of coordination between Marketing Technology, Marketing, Engineering, Creative Operations, Legal, Partners, and other Business stakeholders. • Communicate platform updates, timelines, risks, and decisions in a clear and consistent manner. • Provide training materials, documentation, and support to teams adopting capabilities. • Drive alignment across teams to ensure platform capabilities support shared goals and operating models. • Execute, scale, and optimize end-to-end content workflows, supporting efficient creation, review, approval, and delivery in alignment with platform capabilities and roadmap. • Coordinate platform integrations and automation across the content ecosystem, including Workfront Fusion, AEM, Purpose Built Applications, DAM/Content Hub, collaboration tools, and data platforms. • Support effective Content Supply Chain execution by ensuring workflows and handoffs across platforms are aligned and function cohesively, enabling speed, quality, and scalability. • Drive platform adoption and change management through documentation, training materials, and ongoing stakeholder enablement. • Monitor platform usage, performance, and adoption; identify optimization opportunities and proactively recommend improvements.

🎯 Requirements

• 5+ years of experience as a Product Manager supporting content or marketing platforms, with the demonstrated ability to lead workstreams autonomously. • Experience working with MarTech Solutions such as Workfront, App Builder, Adobe Experience Manager (AEM), Brand Portal, or similar products with adjacent capabilities. • Proven experience owning and delivering content supply chain capabilities, including intake, prioritization, workflow design, and end-to-end execution across content creation, review, approval, and release. • Strong understanding of enterprise workflow design, automation, and best-practice operational models. • Ability to prioritize requests based on business impact, urgency, and SLAs in a fast-paced environment. • Strong product management, documentation, and organizational skills with an ability to translate business requirements into scalable technical solutions. • Proficiency with collaboration and productivity tools (e.g., Excel, PowerPoint, Jira, Workfront) • Experience with Adobe platforms a plus (Workfront, Fusion, AEM, Content Hub, Express, AJO). • Exposure to marketing operations, digital marketing, or creative operations management. • Experience working in multi-tenant or enterprise-scale workflow environments with complex user groups and permission models. • Exposure to platform integrations and automation, including an understanding of APIs and cross-system dependencies. • Familiarity with AI-enabled capabilities in content or marketing workflows, such as generative content tools, automation, metadata enrichment, or workflow optimization.