Senior Account Based Marketing Strategist

October 27

🍂 Massachusetts – Remote

Although this job is listed in Massachusetts, this company may be open to hiring remote in other states.

💵 $94k - $141k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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ezCater

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B2B • eCommerce • Food and Beverage

ezCater is a platform that provides businesses with catering solutions, allowing companies to order food for meetings and events from a diverse range of restaurants and caterers. The platform enables users to easily manage orders, ensuring that all dietary preferences and business needs are met seamlessly. With a focus on corporate clients, ezCater streamlines the catering process, making it more efficient for organizations to feed their teams and guests.

501 - 1000 employees

Founded 2007

🤝 B2B

🛍️ eCommerce

💰 $100M Series D on 2021-12

📋 Description

• Own the end-to-end strategy, planning, and execution of ABM campaigns for priority accounts, from discovery to post-mortem. • Partner with Sales leadership and AEs to build tailored account plans, buying committee maps, and deal-stage playbooks. • Partner with Lifecycle and Performance Marketing to deploy account based orderer campaigns that drive growth within managed accounts. • Develop personalized content assets (executive briefs, ROI narratives, microsites, outreach scripts) and select offers relevant to each account’s initiatives. • Coordinate outbound with BDRs and AEs, including cadences, meeting kits, event activations, direct mail/gifting, and executive programs. • Leverage intent signals to identify in-market moments, refine targeting, and trigger plays at the right time. • Manage campaign operations: timelines, creative, lists, and QA to deliver on schedule. • Conduct regular readouts with Sales and Marketing stakeholders; document learnings.

🎯 Requirements

• 5+ years of experience managing Account Based Marketing campaigns and driving pipeline impact in enterprise accounts through personalized, multi-channel programs. • Strong project management; able to run complex, multi-threaded campaigns with clarity and consistency. • Strong collaboration with Sales; comfortable facilitating account plans and aligning on outreach cadences and talk tracks. • Exceptional messaging development; can craft executive-level narratives, value cases, and tailored content that resonates. • Data-driven mindset; comfortable with campaign analytics, attribution concepts, and presenting insights to cross-functional stakeholders. • Proficiency with Salesforce and marketing automation (HubSpot) for targeting, intent, and measurement. • Comfortable operating in fast-paced environments; bias toward action, testing, and iteration. • Ability to solve complex, ambiguous problems with innovative solutions • Strategic thinking; the ability to see the big picture and develop long-term plans to engage key accounts

🏖️ Benefits

• Market competitive salary • Stock options that you’ll help make worth a lot • 12 paid holidays • Flexible PTO • 401K with ezCater match • Health/dental/FSA • Long-term disability insurance • Mental health and family planning resources • Remote-hybrid work from our awesome Boston office OR your home OR a mixture of both home and office • A tremendous amount of responsibility and autonomy • Wicked awesome co-workers