Creative Strategist

Job not on LinkedIn

August 8

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

🗽 New York – Remote

Although this job is listed in New York, this company may be open to hiring remote in other states.

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

🦅 H1B Visa Sponsor

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Fay

WebsiteLinkedInAll Job Openings

Healthcare • Wellness • B2C

Fay is a health tech company dedicated to providing accessible nutrition counseling through a network of board-certified dietitians covered by various insurance plans. They connect clients with nutrition specialists tailored to individual dietary needs such as diabetes, eating disorders, and general health and wellness. Fay aims to make nutrition services affordable and convenient, allowing clients to meet virtually or in-person with a dietitian who creates personalized meal plans and health strategies.

11 - 50 employees

🧘 Wellness

👥 B2C

📋 Description

•Fay is a 3-sided AI platform redefining preventative care with a b2b2c business in a box. •Looking for a performance-loving Creative Strategist to serve as the creative lead for advertising and marketing efforts. •Collaborate closely with internal teams and external partners to bring creative ideas to life. •Develop a creative playbook to help scale Meta, TikTok, and other paid advertising channels. •Analyze consumer behavior, emerging trends, and optimize campaign creatives for measurable results.

🎯 Requirements

•5+ years of experience working in a creative strategy or performance marketing role. •Strong idea generation and creative problem-solving skills. •Strong knowledge of the creative production process, briefing, and ad creation. •Strong copywriter and can write effective, consumer-centric copy. •Strong analytical skills, with familiarity of performance metrics and performance funnels across platforms. •Applicants should have a drive to understand ‘What makes a winning ad?’