Marketing Content Writer

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🕒 May 14

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Fire-Dex

201 - 500 employees

Founded 1983

Manufacturing • Public Safety • Healthcare

Fire-Dex is a family-owned and operated company that specializes in the manufacturing of high-quality personal protective equipment (PPE) for first responders, particularly firefighters. They are recognized as the fastest-growing manufacturer of head-to-toe PPE and the largest Independent Service Provider (ISP) for PPE care and maintenance. Fire-Dex offers customizable turnout gear, accessories, and rental options to ensure safety and comfort for firefighters of all sizes, including specific gear designed for female firefighters.

📋 Description

• Write informative, well-researched content that supports brand visibility and showcases our products and services. • Produce engaging, audience-relevant content across blogs, websites, brochures, sales presentations, marketing campaigns, ebooks, whitepapers, and case studies. • Execute SEO content strategy through keyword-informed writing, optimized title tags, meta descriptions, and on-page best practices. • Maintain content hygiene by updating and improving existing content based on analytics and SEO insights. • Research topics, follow brand style guidelines, and ensure accuracy, clarity, and consistency across all written materials. • Translate complex product and service positioning into customer-friendly narratives. • Partner with Creative to ensure copy and design work cohesively across assets. • Contribute to PR and thought leadership efforts through drafting releases, statements, and contributed articles. • Uphold brand voice, editorial standards, and content quality across all channels. • Edit and proofread content produced by other team members or third-party contributors. • Support integrated campaigns with landing page copy, promotional content, and storytelling assets. • Contribute to content and campaign performance by reviewing analytics and adjusting content as needed. • Collaborate cross-functionally to brainstorm new ideas, strategies, and content opportunities. • Assist with additional marketing projects and duties as needed.

🎯 Requirements

• Bachelor’s degree in journalism, communications, marketing, or related field. • Two to four years of professional writing and editing experience. • Excellent writing skills with the ability to translate complex topics into clear, engaging content. • Experience writing about products or services in a professional environment. • Strong understanding of SEO principles and content optimization techniques. • Experience with content management systems (WordPress or similar). • Familiarity with HubSpot is a plus. • Strong communication skills across verbal, written, and digital formats. • Ability to work collaboratively across teams and operate with self-accountability. • High attention to detail and strong organizational skills, with the ability to manage multiple sources of information. • Proficiency in Microsoft Excel, PowerPoint, and Word. • Ability to prioritize, multitask, and adapt to shifting business needs. • Problem-solving skills and comfort working with standardized processes. • Ability to travel 5–10% for strategy meetings, trainings, or events. • Ability to meet essential job functions in alignment with ADA, FMLA, and applicable standards.

🏖️ Benefits

• Health, dental, and vision insurance • Paid time off, including parental leave • 401(k) with matching • Life insurance • EAP for entire family • Discount programs and other perks • Profit sharing bonuses based upon company success • Fulfillment in a purposeful, impactful industry

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