Director of Revenue Marketing

November 26

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Flosum

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B2B • Software • SaaS

Flosum is an all-around solution built for Salesforce, focusing on enhancing DevOps, backup, and archive capabilities, as well as ensuring security orchestration. Trusted by Fortune 1000 companies, Flosum streamlines Salesforce development processes, automates security measures, and significantly reduces deployment times while maintaining data integrity. With its Salesforce-native tools, Flosum fosters collaboration and efficiency for organizations looking to optimize their investments in Salesforce.

201 - 500 employees

Founded 2013

🤝 B2B

☁️ SaaS

📋 Description

• - Build and own the full-funnel demand strategy across awareness, acquisition, and qualification. • - Design integrated campaigns aligned to enterprise buyer journeys (CIO, CISO, CTO, DevOps leaders). • - Partner with BDR and Sales to improve lead quality, conversion rates, and velocity. • - Continuously optimize channel mix (paid, SEO, events, etc). • - Deliver predictable quarterly pipeline growth. • - Partner with Sales leaders to build personalized plays and cross-functional account plans. • - Coordinate content, sequences, ads, and events for high-value verticals (FSI, Healthcare, Public Sector). • - Create measurement models that tie performance to pipeline movement, opportunity creation, and deal expansion. • - Own post-sale marketing programs for adoption, product activation, and customer health. • - Partner with CS to increase NPS, activation, and upsell/expansion revenue. • - Build advocacy programs including customer stories, references, webinars, and advisory councils. • - Create lifecycle campaigns for renewal readiness and expansion visibility. • - Own quarterly planning including budgets, resource allocation, and forecasting. • - Collaborate with Ops to streamline handoffs, workflows, and data quality. • - Partner with Sales, CS, Product Marketing, and Product to drive unified revenue execution. • - Build a culture of experimentation, accountability, and data-driven decision-making.

🎯 Requirements

• - 8+ years in B2B SaaS marketing, with at least 5 years in enterprise revenue/demand/lifecycle roles. • - Experience in Salesforce ecosystem, DevOps or AI/automation tooling. • - Proven track record of generating enterprise pipeline. • - Deep expertise in full-funnel marketing, ABM, lifecycle automation, and revenue operations. • - Strong leadership, communication, and cross-functional alignment skills. • Highly analytical; expert in dashboards, attribution, funnel management, and forecasting.

🏖️ Benefits

• What We Offer • - Opportunity to shape the digital strategy at a high-growth Salesforce ISV. • - Collaborative, innovative, and mission-driven culture. • - Competitive compensation and benefits. • - Career growth in a fast-scaling company serving global enterprises. • Extras (Benefits & Perks) • - Competitive compensation, incentive structure, and company equity • - Daily coaching, mentorship, and growth opportunity • - Be part of a global, mission-driven team • - Learn from top leaders in Salesforce DevOps and SaaS sales • - Work on exciting challenges in a rapidly growing industry