Senior Marketing Manager

Job not on LinkedIn

July 12

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FoodMe Global / Dine Palace

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Marketplace • B2C

FoodMe Global / Dine Palace is an online restaurant discovery and delivery marketplace that connects diners with local restaurants across multiple Canadian cities. The platform offers searchable listings, city-based browsing, delivery options, premium paid listings, and marketing services for restaurants, plus user sign-up and contact features. It functions as a directory and consumer-facing marketplace for food establishments and delivery services.

51 - 200 employees

Founded 2012

🏪 Marketplace

👥 B2C

📋 Description

• Develop and execute comprehensive marketing strategies that drive brand awareness, lead generation, and customer retention. • Plan, execute, and optimize marketing campaigns across multiple channels, including digital, social media, email, and traditional media. • Lead and mentor a team of marketing professionals, providing guidance on best practices, performance metrics, and career development. • Oversee the company’s brand messaging and positioning to ensure consistency across all marketing channels and communications. • Analyze market trends, customer insights, and competitor activities to inform marketing strategies and identify growth opportunities. • Work closely with product teams, sales, and other departments to align marketing strategies with business objectives and product launches. • Track and analyze the performance of marketing campaigns using analytics tools (e.g., Google Analytics, HubSpot), providing insights and recommendations for improvement. • Collaborate with the content and creative teams to produce high-quality, compelling content that drives engagement and supports campaign objectives.

🎯 Requirements

• Bachelor’s degree in Marketing, Business, or related field (Master’s degree preferred). • 4-5 years of experience in marketing, with a proven track record in a senior or leadership role. • Experience in developing and managing marketing strategies for both B2B and B2C audiences. • Proficiency with digital marketing tools and platforms (e.g., Google Ads, Facebook Ads, SEO, email marketing, CRM systems). • Strong understanding of data-driven marketing, customer segmentation, and analytics.

🏖️ Benefits

• Competitive salary • Remote job • Friendly environment • Learning and development opportunities to enhance your skills and career.