Digital Public Relations Strategist

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🕒 May 20

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Forbes

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1917

📱 Media

💸 Finance

👥 B2C

💰 $200M Corporate Round on 2022-02

Media • Finance • B2C

Forbes is a prominent global media company, known for its brand of content covering a wide range of topics such as business, investing, technology, entrepreneurship, leadership, and lifestyle. It features news, analysis, and information about issues of concern to industry leaders and affluent individuals. Forbes is widely recognized for its authoritative rankings of businesses and industry leaders, such as the Forbes Global 2000, and is a trusted source for in-depth analysis of current events and trends in the financial and corporate worlds. Through its digital and print platforms, Forbes engages its audience with high-quality journalism and thought leadership content.

📋 Description

• Plan, develop, and execute data-driven digital PR campaigns aligned with business goals • Collaborate closely with SEO, Editorial, and Data teams to ideate and produce compelling, insight-led content designed for media outreach • Secure high-quality media coverage across national, trade, and niche publications • Craft strong, newsworthy pitches to promote proprietary data, expert commentary, and timely insights • Track campaign performance and media placements to inform future strategy and optimization

🎯 Requirements

• Experience in digital PR, SEO-focused PR, or media relations • Understanding of how earned media supports brand perception, organic search performance and LLM • Excellent written and verbal communication skills, with the ability to manage multiple projects and stakeholders • Understanding of how to structure and evaluate a story to maximize media attention • Experience using AI tools to support research, ideation, and data collection • Preferred: Experience working within a digital publisher, affiliate marketing, or content-led organization • Familiarity with financial services, insurance, health, home, and/or small business verticals • Comfort working cross-functionally with SEO, editorial, analytics, and marketing teams

🏖️ Benefits

• Equal employment opportunities • Prohibits discrimination and harassment