Head of Paid Media Operations

Job not on LinkedIn

🕒 June 2

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Forbes

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1917

📱 Media

💸 Finance

👥 B2C

💰 $200M Corporate Round on 2022-02

Media • Finance • B2C

Forbes is a prominent global media company, known for its brand of content covering a wide range of topics such as business, investing, technology, entrepreneurship, leadership, and lifestyle. It features news, analysis, and information about issues of concern to industry leaders and affluent individuals. Forbes is widely recognized for its authoritative rankings of businesses and industry leaders, such as the Forbes Global 2000, and is a trusted source for in-depth analysis of current events and trends in the financial and corporate worlds. Through its digital and print platforms, Forbes engages its audience with high-quality journalism and thought leadership content.

📋 Description

• Mentor and upskill our junior team members. • Create processes, documentation and workflows covering campaign best practices, strategy development, and performance optimization. • Ensure a high level of campaign execution by every SEM Specialist. • Oversee the creation, implementation, and optimization of paid marketing campaigns across platforms. • Collaborate with vertical leads gaining thorough understanding of their categories, targets and priorities. • Manage challenges or concerns that arise from the senior team, vertical leads and junior team members. • Keep senior management and vertical leads updated on key opportunities, potential risks and other key factors which affect the growth of their business vertical. • Build and maintain relationships with buy-side partners to ensure paid marketing accounts are healthy and utilizing the best products and strategies available. • Manage your team’s staffing, allocation, and overall capacity. • Delegate responsibilities to ensure that performance goals are delivered and team objectives are met. • Lead team to achieve targeted performance KPIs. • Foster a culture of collaboration and excellence. • Utilize data-driven analysis of paid marketing performance along with strategic recommendations for continual improvement. • Identify trends and insights across paid marketing campaigns to discover areas for campaign growth or improvement. • Collaborate with cross-functional teams to ensure tracking, data and reporting meet the required needs to allow your team to optimize and scale paid marketing.

🎯 Requirements

• Proven 12+years’ experience in SEM working on Google and Microsoft ads. • 5+ years of experience in a leadership role. • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools. • Proficiency in managing large scale SEM accounts in a variety of different business verticals. • Ability to develop testing structures and compile deliverables based on performance to the team and management. • Excellent verbal and written communication skills. • Proficiency in MS Excel, PowerPoint, and Word. • Experience in delivering paid social, native or display campaigns, a plus.

🏖️ Benefits

• Day off on the 3rd Friday of every month (one long weekend each month) • Monthly Wellness Reimbursement Program to promote health well-being • Monthly Office Commutation Reimbursement Program • Paid paternity and maternity leaves