Email Lifecycle Marketer

🕒 6 days ago

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Formula Fig

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2019

🏨 Hospitality

💼 Consulting

🏥 Healthcare

Hospitality • Consulting • Healthcare

Formula Fig is a skincare company that provides a variety of high-tech facials and injectables designed to enhance skin health and aesthetics. The company operates through its Fig Bars, where customers can book treatments such as rejuvenating facials and medical aesthetics tailored to their skin concerns. With a focus on clean and innovative skincare, Formula Fig aims to deliver a luxury skincare experience while promoting skin wellness through their curated selection of products and treatments.

📋 Description

• Design, build, audit, and optimize Klaviyo lifecycle automations. • Focus on appointment bookings, membership retention, and eCommerce revenue. • Create scalable automation systems and monitor performance. • Conduct full audits of existing workflows for accuracy and alignment. • Collaborate with marketing and operations teams for campaign launches. • Establish reporting frameworks to monitor performance across business initiatives.

🎯 Requirements

• 3+ years of hands-on experience building and managing advanced Klaviyo lifecycle programs. • Experience with MindBody Online’s Marketing Suite. • Proven experience developing flows, segments, campaigns, and reporting frameworks. • Strong understanding of lifecycle marketing best practices and customer journey design. • Demonstrated success improving customer retention, engagement, and lifecycle revenue. • Experience building win-back, onboarding, renewal, cross-sell, and loyalty programs. • Strong understanding of subscription or membership-based business models. • Technical skills in analyzing customer data and marketing automation platforms.

🏖️ Benefits

• Opportunity to shape a critical revenue-driving function within a rapidly growing skincare brand. • Direct impact on appointment, membership, and eCommerce growth. • Collaborative and entrepreneurial work environment. • High-visibility project with executive leadership. • Potential for future ongoing lifecycle marketing engagements.