
11 - 50 employees
📣 Marketing
🤝 B2B
☁️ SaaS
Marketing • B2B • SaaS
Foundation Marketing is a specialized marketing agency that helps B2B technology and SaaS companies build AI-era visibility and demand. They focus on Generative Engine Optimization (GEO) to ensure brands are cited and recommended by large language models and other AI systems, and combine technical SEO, content creation, digital PR, LLM advertising, paid media, and distribution (including Reddit, YouTube, and earned channels) to drive pipeline and measurable ROI. Foundation serves AI companies, martech, cybersecurity, developer tools, data & analytics, professional services, manufacturing, and higher-education enterprise technology clients.
🔥 29 minutes ago
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11 - 50 employees
📣 Marketing
🤝 B2B
☁️ SaaS
Marketing • B2B • SaaS
Foundation Marketing is a specialized marketing agency that helps B2B technology and SaaS companies build AI-era visibility and demand. They focus on Generative Engine Optimization (GEO) to ensure brands are cited and recommended by large language models and other AI systems, and combine technical SEO, content creation, digital PR, LLM advertising, paid media, and distribution (including Reddit, YouTube, and earned channels) to drive pipeline and measurable ROI. Foundation serves AI companies, martech, cybersecurity, developer tools, data & analytics, professional services, manufacturing, and higher-education enterprise technology clients.
• Design and maintain AirOps content workflows across all content types • Create and configure brand kits during client onboarding; maintain the workflow that keeps them synced when editors update writer’s guides — Content Engineer owns the mechanism, editors own the content • Assess workflow output quality at the structural level: research approach, methodology alignment, brief readiness for editorial review • Update workflows as Foundation’s strategy evolves — new formats, methodology changes, template updates • Onboard new clients as the pilot expands • Troubleshoot workflow issues; escalate to AirOps support when needed • Expand Foundation’s use of AirOps by experimenting with new capabilities and piloting them into production
• Systems thinking — breaks content processes into logical steps, spots where they break down • AI fluency — comfortable with AI tools, prompt logic, and automation platforms • Content knowledge — understands how different content types work; familiarity with AI visibility and GEO is a strong asset • Attention to detail — small prompt changes have meaningful downstream effects • Self-directed — finds what’s not working and fixes it • Collaborative — aligns before moving forward on experiments or changes
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