Marketing Lead

Job not on LinkedIn

🕒 September 11

🇵🇭 Philippines – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 29%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Full Scale

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2018

💼 Consulting

☁️ SaaS

🏢 Enterprise

Consulting • SaaS • Enterprise

Full Scale is a staff augmentation company that focuses on providing exceptional tech talent to businesses across various industries. Founded by Matt Watson, a seasoned tech entrepreneur, Full Scale has partnered with over 200 tech companies since its inception, offering top-notch services while fostering a positive work environment for its employees. The company's commitment to corporate social responsibility is evident in its engagement in community outreach, environmental sustainability, and educational initiatives.

📋 Description

• Develop and execute a comprehensive marketing and go-to-market strategy to drive pipeline growth for enterprise SaaS and platform solutions • Own product positioning, messaging, and value propositions for enterprise audiences • Translate complex technical capabilities into clear, compelling, benefit-driven messaging • Write, produce, and edit marketing content across the customer journey, including LinkedIn content, thought leadership, blog posts, website copy, email sequences, case studies, ad copy, and webinar scripts • Ensure visual assets, presentations, landing pages, and marketing collateral are polished, professional, and aligned with the brand identity • Research enterprise stakeholders, pain points, buying journeys, and decision-making processes • Develop and refine customer personas to inform messaging and campaign strategy • Create, manage, and execute a cohesive messaging and content calendar • Develop and execute content-led demand-generation strategies focused on LinkedIn, organic thought leadership, targeted content, and enterprise audience engagement • Lead end-to-end execution of marketing campaigns, including webinar promotion, registration, follow-up, and targeted outreach • Build, launch, and optimize demand-generation campaigns, including PPC and paid advertising • Design, build, test, and refine high-converting landing pages • Implement analytics and conversion tracking across marketing touchpoints • Monitor campaign performance, analyze KPIs, and optimize content, campaigns, pipeline contribution, and marketing spend

🎯 Requirements

• Proven experience in B2B Enterprise SaaS or enterprise technology marketing • Strong ServiceNow / enterprise platform fluency, with experience or working knowledge of areas such as UI Builder, integrations, custom components, portals, workflows, or related enterprise architecture • Proven experience in Product Marketing (PMM) or owning a marketing function, including positioning, messaging, customer personas, buyer journeys, or go-to-market planning • Demonstrated ability to operate as a hands-on player-coach, combining strategic thinking with direct execution • Exceptional copywriting and content creation skills, particularly for technical or enterprise technology audiences • Ability to translate complex technical concepts into clear, compelling, benefit-driven messaging • Strong experience with LinkedIn and content-led B2B demand generation, particularly organic content and thought leadership • Experience developing and executing B2B content campaigns and webinars • Hands-on experience with landing pages, CRM platforms, and marketing automation tools • Strong analytical mindset with experience in Google Analytics, CRM reporting, conversion tracking, and campaign performance measurement • Experience with PPC/paid advertising, particularly LinkedIn Ads or Google Ads, is a plus • Strong design sensibility and familiarity with tools such as Figma, Canva, Adobe Creative Suite, or similar platforms • Highly organized, self-directed, and comfortable working independently in a fast-paced, 100% remote environment

🏖️ Benefits

• 100% remote work setup • Work from anywhere in the Philippines • Significant ownership of marketing strategy and execution • Opportunity to market enterprise SaaS products • Hands-on exposure to content, demand generation, webinars, and analytics • Collaboration with technology leaders and enterprise stakeholders