
B2B • SaaS • Marketplace
G2 is a business software review platform that provides insights to potential buyers through over 2. 5 million real user reviews. The platform covers a wide range of software categories including project management, video conferencing, e-commerce platforms, CRM, AI chatbots, and many more. G2 empowers businesses to discover and compare software options to make informed purchasing decisions. It serves as a resource for marketers, sales professionals, IT and finance departments to optimize their software investments. Additionally, G2 offers solutions for software vendors to enhance their profiles and reach more buyers.
September 11
🇺🇸 United States – Remote
💵 $110k - $150k / year
⏰ Full Time
🟡 Mid-level
🟠 Senior
🎁 Product Marketing
🦅 H1B Visa Sponsor

B2B • SaaS • Marketplace
G2 is a business software review platform that provides insights to potential buyers through over 2. 5 million real user reviews. The platform covers a wide range of software categories including project management, video conferencing, e-commerce platforms, CRM, AI chatbots, and many more. G2 empowers businesses to discover and compare software options to make informed purchasing decisions. It serves as a resource for marketers, sales professionals, IT and finance departments to optimize their software investments. Additionally, G2 offers solutions for software vendors to enhance their profiles and reach more buyers.
• Partner with RevOps, Sales, Marketing, and CS to map GTM bottlenecks where AI can help • Prototype fast using GPT-4, Claude, Zapier, Clay, Hex, Notion and similar tools to ship workflows • Run pilots in-field with SDRs, AEs, and CSMs; shadow, iterate, and learn • Measure ROI by quantifying hours saved, pipeline influenced, and conversion lifts • Operationalize workflows: document and transition working flows to GTM Systems, Enablement, or Marketing Ops for scale • Bridge planning in Piper with execution in Salesforce, Salesloft, G2 Intent, and Slack to modernize GTM • Deploy self-serve Slack-triggered workflows to reduce prep/admin time and dynamically prioritize accounts • Improve hand-offs across Salesforce, Salesloft, Gong, and G2 Intent to cut time-to-action • Partner across functions to increase adoption of GTM tools and benchmark against best-in-class
• 3–5+ years in RevOps, GTM strategy, or growth—preferably in B2B SaaS • Demonstrated success deploying AI into GTM workflows (lead scoring, pipeline insights, AI summaries, outbound triggers, etc.) • Hands-on experience with GenAI and automation tools (e.g., GPT-4, Claude, Zapier, Clay, Airtable, Notion) • Strong data literacy across Salesforce, Snowflake, Looker, and/or equivalent platforms • Cross-functional operator who collaborates with Sales, CS, and Marketing • Bias for speed: quick iteration, hypothesis testing, and continuous learning • Authorized to work in the United States without restriction (application asks about US work authorization and sponsorship)
• flexible work • ample parental leave • unlimited PTO • DEI and philanthropic programs (G2 Gives)
Apply NowSeptember 10
Product Marketing Manager owning positioning, messaging, and GTM launches at Thatch, a startup building health benefits technology.
September 9
Lead Product Marketing, GTM, and pricing for SimplePractice’s practice-management SaaS. Drive positioning, launches, customer insight, and team leadership.
September 6
Lead product marketing for Celestica Connectivity and Cloud Solutions, develop differentiated messaging, sales enablement assets, and GTM campaigns driving cloud adoption.
🇺🇸 United States – Remote
💵 $100k - $140k / year
💰 $660.4M Post-IPO Debt on 2021-09
⏰ Full Time
🟡 Mid-level
🟠 Senior
🎁 Product Marketing
🦅 H1B Visa Sponsor
September 3
Senior Product Marketing manager leading Instacart Ads product marketing team; drive GTM strategies and product adoption.
🇺🇸 United States – Remote
💵 $167k - $224k / year
💰 $232M Venture Round on 2021-11
⏰ Full Time
🟠 Senior
🎁 Product Marketing
🦅 H1B Visa Sponsor
September 3
Lead go-to-market strategy and positioning for 2F Frontier and Workshop at Second Front Systems. Enable sales, pricing, and product launches for defense and federal customers.