Regional Dealer Development Manager – Field Based

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Geely Auto UK

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2025

🚘 Automotive

🏭 Manufacturing

👥 B2C

Automotive • Manufacturing • B2C

Geely Auto UK is the United Kingdom arm of Geely, a global automotive group. The site content shows it operates as the UK presence for Geely’s automotive brands (mentioning Geely Auto alongside Volvo Cars, Polestar, Lotus, Zeekr, Lynk & Co, London Electric Vehicle Company and Farizon) and focuses on sales, dealer development, marketing, fleet and recruitment activities. The careers-focused copy highlights employee benefits, hiring stages, and open roles across dealer development, marketing, sales and events, indicating Geely Auto UK runs local commercial, marketing and HR operations to support vehicle sales and dealer networks in the UK. The company emphasizes automotive R&D, sustainability and building mobility solutions as part of Geely’s global strategy.

📋 Description

• Prospect and evaluate new or existing dealer partners to deliver on the ideal network plan in line with the company’s growth strategy, partner requirements, and brand standards. • Coordinate the franchise application process, ensuring all necessary documentation is completed accurately and submitted in a timely manner for committee approval. • Lead the cross-functional onboarding process for new dealers from franchise approval through to site launch, ensuring all stakeholders are aligned and key milestones are delivered on time. • Ensure dealer compliance to brand standards and support implementation of the new Corporate Identity by providing feedback on required improvements and reporting on upgrade timelines. • Effectively manage all franchising activities including appointments, change of ownerships, relocations and terminations as required. • Collaborate with other Regional Dealer Development Managers and the central Network Development team to ensure consistency and alignment across the UK. • Maintain accurate reporting on network status, dealer performance, onboarding progress, and site development pipeline within the assigned region. • Conduct regular dealer meetings to engage and report on performance in relation to defined scorecard KPIs. • Where performance is not in line with expectations, set clear objectives for improvement and support the dealer in achieving those objectives in collaboration with other Geely Auto UK functional teams. • Monitor and maintain dealer P&L performance. • Support the sales targeting process with the Regional Sales Manager.

🎯 Requirements

• Appropriate automotive experience. • Deep understanding of regional dealer development function. • Existing good relationships with dealers within assigned geography. • Bachelor's degree or above or equivalent professional experience

🏖️ Benefits

• 25 days annual leave • Company pension scheme • Geely ECOS scheme • Car allowance • Private Medical Insurance • x6 Life assurance • Enhanced Maternity and Paternity Pay • Medicash • Bike2work scheme