Senior Direct Marketing Associate (Senegal)

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August 8

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Reliance Health

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Healthcare Insurance • Telecommunications • Wellness

Reliance Health is a company dedicated to reimagining employee healthcare by providing innovative health benefits suited for businesses in emerging markets. They offer a comprehensive range of health plans tailored to fit businesses of any size, covering proactive treatments, neonatal care, emergencies, and chronic conditions. Through their mobile app, plan members can access telemedicine, virtual doctor appointments, and prescription deliveries, ensuring a convenient and efficient healthcare experience. Reliance Health collaborates with over 3,800 health and wellness partners globally to deliver high-quality clinical services that meet international standards.

201 - 500 employees

Founded 2016

⚕️ Healthcare Insurance

📡 Telecommunications

🧘 Wellness

💰 $40M Series B on 2022-02

📋 Description

• Reliance Health’s mission is to make quality healthcare delightful, affordable, and accessible in emerging markets. • We are hiring for a Senior Direct Marketing Associate who will focus on attracting new customers using direct channels like events, email, referrals, influencers, and offline advertising. • This role involves planning and running campaigns, creating engaging content, and working closely with other teams to ensure everything aligns with the company’s goals. • The manager will also track campaign performance, share results, and find ways to improve outcomes. • Plan and execute campaigns across events, email, referral programs, influencer partnerships, and offline advertising. • Develop high-impact content aligned with business goals to support customer acquisition and engagement. • Collaborate with Sales, Brand, and Digital Marketing teams to align strategies and objectives. • Manage referral and influencer programs to increase brand visibility and conversions. • Use analytics tools to track performance and optimize campaigns. • Oversee events and offline marketing activities such as billboards, radio, and on-ground activations. • Ensure consistent messaging and content distribution across channels for maximum reach. • Provide actionable insights and performance updates to stakeholders. • Build relationships with external partners, including media agencies and influencers.

🎯 Requirements

• 3+ years of experience in marketing, focused on customer acquisition. • Proven success in managing campaigns across multiple channels. • Strong content creation and copywriting skills. • Experience using analytics tools to measure campaign success. • Ability to manage multiple projects and work collaboratively. • Experience with event and offline marketing.

🏖️ Benefits

• Remote-First Environment • Competitive Salary and Benefits • Premium Health Insurance • Unlimited Leave • Meaningful Impact • Collaborative Work Culture • Growth Opportunities • Learning & Development Allowance