Digital Performance Director

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🕒 April 20

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GLOBALTALENT

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 10+

🎯 Recruiter

👥 HR Tech

🤖 Artificial Intelligence

Recruitment • HR Tech • Artificial Intelligence

GLOBALTALENT is a leading human resources and employment management service provider in China, established in 2004. The company focuses on integrating the art of recruitment with technology, providing high-standard talent solutions. GLOBALTALENT helps Fortune 500 companies and rapidly growing businesses to identify, recruit, and hire top talent, thereby winning the talent acquisition game. With over 300 client partnerships and more than 3,000 successful projects, GLOBALTALENT is renowned as a reputable recruitment agency across Asia. Known for its professional expertise, GLOBALTALENT has developed an industry-leading knowledge management and talent tracking system that combines professional skills with AI technology to streamline the talent search process. The company's expertise spans various sectors including life sciences, pharmaceuticals, technology, finance, and consumer goods.

📋 Description

• Own the end-to-end site experience across UX, content, merchandising, conversion, and mobile. • Drive improvements across PDPs, cart, checkout, and onsite flows to increase conversion, AOV, and revenue per session. • Own customer acquisition strategy in partnership with internal and external performance teams. • Ensure paid media, landing pages, lifecycle, and onsite experience operate as a cohesive system. • Own email and lifecycle strategy to accelerate repeat purchase, retention, and lifetime value. • Deliver decision-oriented reporting that connects performance to business outcomes. • Use cohort and pathway analysis to guide prioritisation and investment decisions. • Build scalable CRM and first-party data foundations across ecommerce, events, education, and community touchpoints. • Act as the primary steward of the brand's digital expression.

🎯 Requirements

• 7–10+ years in ecommerce, DTC, or digital growth roles • Candidate must be comfortable working 🕐 7:30am – 5:00pm PST • Senior-level ownership of performance outcomes • Proven track record growing a sub-scale DTC or ecommerce channel • Strong unit economics fluency — CAC, LTV, payback period, contribution margin • Deep expertise in lifecycle marketing and acquisition performance • Experience leading and overseeing a small team • Data-driven mindset, fast-moving, comfortable with ambiguity • Highly collaborative — able to drive outcomes without direct authority

🏖️ Benefits

• Flexible work arrangements • Professional development opportunities