Staff Product Manager – Creators

🕒 January 20

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HighLevel

201 - 500 employees

Founded 2018

☁️ SaaS

🤝 B2B

💰 Series A on 2021-11

SaaS • Marketing • B2B

HighLevel is an all-in-one marketing and sales platform designed to help businesses grow and succeed. The platform consolidates various marketing tools into a single solution, providing features such as lead capture through landing pages, surveys, forms, and calendars, as well as tools for nurturing leads via automated messaging across multiple channels including phone, SMS, email, and social media. HighLevel offers customizable solutions like online appointment scheduling, multi-channel follow-up campaigns, and pipeline management. Additionally, businesses can build websites, funnels, and landing pages using the intuitive page builder. HighLevel supports integrating with existing systems via API, and offers a membership platform for community building and course management. The platform is targeted towards marketers and offers white-labeling options for businesses to brand the software as their own. With a community-driven development approach and award-winning support, HighLevel is focused on empowering businesses to streamline their operations and enhance their marketing efficiencies.

📋 Description

• Own the Creators Product Vision & Strategy – Define and execute the roadmap for HighLevel’s Courses platform, serving 1.1M+ monthly active learners, with a strong focus on engagement, completion, and long-term retention in a B2B2C environment. • Own the end-to-end learner journey from first course interaction to completion, repeat engagement, and reactivation, identifying drop-offs, friction points, and opportunities to improve learner outcomes and business impact. • Drive Learner Growth & Monetization – Improve learner adoption, stickiness, and outcomes while supporting revenue expansion through improved course discovery, consumption, and progression experiences. • Deliver Core Learning Experiences – Lead the end-to-end development of features that enhance course creation, consumption, progress tracking, and learner success at scale. • Champion UI/UX Excellence – Partner closely with design and engineering to deliver intuitive, accessible, and mobile-friendly learning experiences with a strong emphasis on usability and performance. • Experiment & Optimize – Design, execute, and analyze A/B tests to validate hypotheses, improve engagement metrics, and optimize learner journeys across web and mobile. • Scale & Reliability – Continuously improve platform scalability, performance, and reliability to support a large and growing learner base. • Collaborate Cross-Functionally – Work across engineering, design, data, marketing, and customer-facing teams to drive adoption and elevate learner satisfaction. • Leverage Data for Decisions – Use analytics and experimentation insights to prioritize roadmap investments and measure product impact. • Own Outcomes, Not Just Features – Deliver measurable improvements in learner engagement, retention, completion rates, and overall platform growth.

🎯 Requirements

• 8+ years of Product Management experience, with a strong focus on B2C or B2B2C learning platforms serving 2M+ monthly active users. • Proven track record of shipping impactful product features that drive measurable improvements in learner engagement, completion, retention, and business growth. • Deep understanding of UI/UX principles for learning experiences, with the ability to partner closely with design teams to deliver intuitive, accessible, and high-quality user journeys. • Experience driving creator growth and monetization within subscription, marketplace, or creator-led business models. • Familiarity with SaaS and creator platform growth levers, including creator activation, engagement loops, retention, lifecycle optimization, and audience monetization.

🏖️ Benefits

• Competitive salary • Flexible working hours • Professional development budget • Home office setup allowance • Global team events

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