Director, Paid Search

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GR0

51 - 200 employees

At GR0, we are in the business of helping businesses. We’re constantly striving

📋 Description

• Own client outcomes. You're the senior voice across the team's portfolio, leading strategic discussions, overseeing complex campaigns and budgets for exceptional ROI, and stepping in directly on high-value accounts and escalations. • Drive the strategy. Develop tailored paid search programs, optimize relentlessly across platforms, and bring new tools, trends, and ideas to the table before the market catches on. • Grow the business. Lead pitches as the subject-matter expert, deliver audits for prospects, hunt for upsells inside existing accounts, and negotiate contracts that work for the client and the agency. • Build the team. Run weekly 1:1s that actually coach, lead performance and career conversations, own hiring and onboarding, and surface retention risks early. • Own the numbers. Manage your department P&L (revenue, headcount, tooling, margin), review it monthly with Finance, and know exactly which accounts are profitable and which aren't. • Raise the bar operationally. Maintain SOPs and QA, plan capacity ahead of crunch, and bring data and recommendations (not just updates) to the leadership table.

🎯 Requirements

• 5+ years of hands-on SEO experience, including 2+ years managing people, with agency experience that's non-negotiable. • Deep SEM expertise across Google Ads and Microsoft Ads, with advanced, data-driven optimization chops. • A track record of client retention, revenue growth, and escalation recovery. • Financial acumen: you've managed a team P&L and influenced profitability. • Proven leadership of high-performing teams, including remote or offshore contributors. • Experience with D2C brands and performance-driven marketing. • An entrepreneurial streak: you've launched new initiatives inside a structured org.

🏖️ Benefits

• Health and Family Benefits - GR0 offers comprehensive medical, dental, and vision coverage options for GR0ers and their families. • Wi-Fi Reimbursement - All employees receive a monthly reimbursement to help cover internet expenses while working. • Unlimited PTO - We know that rest is vital to your well-being and career success, so we give you the flexibility and trust to take it when you need it. • Paid Holidays - Take time to celebrate and rejuvenate with 13 fully paid holidays throughout the year. • Community Impact - GR0 is committed to supporting the communities where we work and live by partnering with local charitable organizations to give back in various ways.

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