Senior Writer

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May 20

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Greenpark

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Digital Marketing • SaaS • B2B

Greenpark is a leading digital content agency that specializes in creating needs-led content for omnichannel search and social media channels. The company partners with some of the world’s biggest brands, including Kimberly Clark, Campari Group, Unilever, and Sanofi, to build authentic and lasting connections with their audiences. Operating globally with offices in cities like São Paulo, London, Singapore, and Jakarta, Greenpark excels in leveraging SEO, generative AI, and digital marketing strategies to enhance brand performance and consumer engagement. Notable achievements include awards in search marketing and collaborations in the beauty, healthcare, and technology sectors.

201 - 500 employees

☁️ SaaS

🤝 B2B

📋 Description

• Write at least 2 articles per day, based on editorial brief • Conduct self-editing and perform article optimizations (updates based on content and SEO needs) • Maintain a content management system and publishing schedule • Support and participate in monthly content planning and in other ideation processes as required by the client • Maintain high industry awareness in terms of the competitive set and content excellence • Sourcing industry experts and other relevant stakeholders for article content • Identify local content opportunities and trends to drive relevant and newsworthy content creation in real time • Implement, evaluate, and grow the content strategy for the beauty projects, ensuring targets and KPIs are delivered on time • Act as a brand guardian, ensuring the highest and most resonant quality bar for the content

🎯 Requirements

• Speak fluently in English • Journalism/ Media/ Communications degree • 3-5 years of writing and editing experience, preferably in English • Background in digital media and a wide vision of Beauty and lifestyle, coupled with knowledge of the Filipino Beauty Industry • Experience of working in a fast-paced environment, leading a team of content editors/producers • Knowledge of Google Analytics / Adwords tools is an advantage • Inbound marketing expertise (content marketing and SEO)