
201 - 500 employees
Founded 2009
📣 Marketing
☁️ SaaS
📱 Media
Marketing • SaaS • Media
GroundTruth is an advertising technology platform that helps brands turn digital ads into real-world business outcomes, such as in-store visits, incremental sales, and market-share growth. Using location-based and audience insights (its Blueprint technology), it enables audience, location, and contextual targeting across channels including mobile, desktop, CTV/OTT, audio, and digital out-of-home, and supports self-serve, managed-service, partnerships, and programmatic workflows. The company measures performance and attribution for marketers to optimize campaigns and demonstrate return on ad spend.
Selected: 🆕 Date Added.
🕒 August 7
Senior Billing Analyst reconciling advertising invoices and expenses for GroundTruth, an advertising platform turning consumer behavior into measurable marketing results. Supporting month-end close, audits, reporting, and global client billing on India night shifts.
🕒 June 30
Salesforce Administrator managing automation, Apex customizations, integrations, and data quality. Supporting GroundTruth’s advertising platform and cross-functional business operations.