
11 - 50 employees
Founded 2020
🤝 B2B
🎲 Gambling
📱 Media
B2B • Gambling • Media
Growth Leads is a Malta-based performance marketing and lead-generation company that specializes in the iGaming sector. It operates comparison portals and produces SEO-optimized content, reviews, and advertising inventory to drive high-quality, high-lifetime-value leads for gaming operators. Growth Leads also offers web design, development, graphic design, video marketing and SEO services, and partners with industry journalists and affiliates to create targeted media placements and strategic partnerships.
🕒 March 20
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11 - 50 employees
Founded 2020
🤝 B2B
🎲 Gambling
📱 Media
B2B • Gambling • Media
Growth Leads is a Malta-based performance marketing and lead-generation company that specializes in the iGaming sector. It operates comparison portals and produces SEO-optimized content, reviews, and advertising inventory to drive high-quality, high-lifetime-value leads for gaming operators. Growth Leads also offers web design, development, graphic design, video marketing and SEO services, and partners with industry journalists and affiliates to create targeted media placements and strategic partnerships.
• Lead and develop the company’s Business Intelligence function, covering data engineering, analytics, and reporting • Design, build, and maintain data pipelines, warehouse models, and semantic layers • Ensure data quality, consistency of metrics, and accurate reporting across all marketing channels • Conduct advanced performance analyses across traffic sources, funnels, cohorts, lifetime value, and profitability to guide strategy • Define and implement scalable BI processes, standards, and best practices to support business growth • Lead, mentor, and grow the BI team of data analysts, engineers, and developers • Set and manage the BI roadmap, balancing immediate business needs with long-term platform scalability • Collaborate closely with Monetization, Product, and Finance teams to enhance tracking, improve data collection, and ensure accurate, actionable reporting • Translate complex datasets into actionable insights and present findings to non-technical stakeholders • Foster a data-driven culture across the organization through knowledge sharing and technical leadership.
• 6+ years of experience in data roles, combining analytics and engineering expertise • Experience in an affiliate or performance marketing company • Hands-on experience building and scaling BI systems, including pipelines, warehouses, dashboards, and analytics frameworks • Experience managing a small BI team with both data analysts and data engineers reporting directly • Strong SQL skills and experience with Python for analysis, automation, and data modeling • Proficiency in BI and visualization tools such as Looker, Tableau, or Power BI • Expertise in performance analysis, cohort analysis, lifetime value, forecasting, and experimentation including A/B testing • Experience defining KPIs, attribution models, and maintaining high data quality standards • Ability to translate complex data into actionable business insights and communicate effectively with non-technical stakeholders • Strong leadership, collaboration, and interpersonal skills to foster a data-driven culture.
• Fully remote role with flexible hours • Collaborative, data-driven culture • Opportunity to lead BI strategies that directly impact growth, traffic, and revenue
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