Growth Leads
11 - 50 employees
Founded 2020
🤝 B2B
🎲 Gambling
📱 Media
B2B • Gambling • Media
Growth Leads is a Malta-based performance marketing and lead-generation company that specializes in the iGaming sector. It operates comparison portals and produces SEO-optimized content, reviews, and advertising inventory to drive high-quality, high-lifetime-value leads for gaming operators. Growth Leads also offers web design, development, graphic design, video marketing and SEO services, and partners with industry journalists and affiliates to create targeted media placements and strategic partnerships.
Head of News – Editorials
🔥 0 minutes ago
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Growth Leads
11 - 50 employees
Founded 2020
🤝 B2B
🎲 Gambling
📱 Media
B2B • Gambling • Media
Growth Leads is a Malta-based performance marketing and lead-generation company that specializes in the iGaming sector. It operates comparison portals and produces SEO-optimized content, reviews, and advertising inventory to drive high-quality, high-lifetime-value leads for gaming operators. Growth Leads also offers web design, development, graphic design, video marketing and SEO services, and partners with industry journalists and affiliates to create targeted media placements and strategic partnerships.
📋 Description
• Content Strategy & Growth: Develop and implement a robust content strategy aimed at driving significant traffic growth, particularly through Google Top Stories, Discover, Google News, and general organic search results - with a focus on lead generation • Team Leadership & Development: Build, lead, and mentor a high-performing editorial team • SEO & Optimization: Ensure all news content is optimized for search, focusing on visibility in both regular organic search and relevant news features • Content Planning & Execution: Oversee the development and execution of a content calendar that prioritizes coverage that is relevant for the iGaming sector • Collaboration & Innovation: Work cross-functionally with SEO, marketing, and product teams to align news/editorials content efforts with general business goals and with an aim to stay ahead of industry trends • Data-Driven Approach: Regularly analyze content performance, adapt strategies, and make informed decisions to continuously improve traffic and lead generation
🎯 Requirements
• Proven Leadership: Experience building and managing editorial teams and creating a results-driven, positive work culture • SEO Expertise: In-depth knowledge of SEO best practices with experience optimizing content for Google Top Stories, Discover, and regular news oriented organic search • Content Strategy Experience: Strong background in developing and executing content strategies that drive measurable traffic growth • Lead Generation & Affiliation: Familiarity with lead generation and affiliate marketing strategies, understanding how content can be optimized for conversion • Analytical Skills: Ability to analyze performance data and adjust content strategies accordingly • Bonus: Prior experience in the iGaming industry
🏖️ Benefits
• Flexibility: Remote working environment, or come join us at our office in Malta • Career Advancement: Work alongside driven colleagues in a businesses on a strong upwards trajectory that rewards entrepreneurial and ambitious thinking • Competitive Compensation: We offer competitive compensation packages, with opportunities for performance-based incentives
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