Lead Writer, US Sports

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November 9

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Growth Leads

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B2B • Gambling • Media

Growth Leads is a Malta-based performance marketing and lead-generation company that specializes in the iGaming sector. It operates comparison portals and produces SEO-optimized content, reviews, and advertising inventory to drive high-quality, high-lifetime-value leads for gaming operators. Growth Leads also offers web design, development, graphic design, video marketing and SEO services, and partners with industry journalists and affiliates to create targeted media placements and strategic partnerships.

11 - 50 employees

Founded 2020

🤝 B2B

🎲 Gambling

📱 Media

📋 Description

• Write compelling articles, analysis, features, and opinion pieces on key US sports (NFL, NBA, MLB, NHL, NCAA, etc.). • Follow regulatory and legal updates in the US gambling market (Sweeps, prediction markets, brick-and-mortar, etc). • React quickly to breaking news and trending topics with original coverage. • Optimize articles for SEO, headlines, metadata, and internal linking. • Ensure all published content meets editorial standards and aligns with the brand voice. • Work closely with the Managing Editor to shape the overall US sports content strategy. • Collaborate with SEO, social, and product teams to maximize traffic and engagement. • Identify trending topics, keyword opportunities, and gaps in existing coverage.

🎯 Requirements

• +5 years of experience as a sports journalist, writer, or editor in digital media. • Proven ability to write fast, clean, and insightful copy under deadline pressure. • Strong knowledge across multiple US sports leagues and their fanbases. • Familiarity with SEO-driven content creation and tools. • Solid understanding of digital publishing platforms (CMS such as Wordpress, analytics, etc.). • Bonus Points For Background in sports betting or fantasy sports content. • Experience creating content for newsletters or social platforms. • Ability to work flexible hours around live sporting events and key game days.