Emerald
B2C • eCommerce • Technology
Emerald is a company focused on providing innovative solutions for users facing issues with browser compatibility. They aim to enhance user experiences by ensuring that essential features work seamlessly across supported browsers.
Senior Director, Sales – Marketing
Job not on LinkedIn
November 11
Emerald
B2C • eCommerce • Technology
Emerald is a company focused on providing innovative solutions for users facing issues with browser compatibility. They aim to enhance user experiences by ensuring that essential features work seamlessly across supported browsers.
📋 Description
• Architect and orchestrate multi-channel outbound campaigns to generate qualified leads. • Lead the creation of a high-impact sales collateral library, including compelling sales decks, product one-pagers, persuasive case studies, and targeted vertical playbooks that equip the sales team to close deals. • Engineer the complete lead lifecycle from Marketing Qualified Lead (MQL) to Sales Qualified Lead (SQL). • Lead marketing's approach in the use of AI in our sales process. • Own the measurement of marketing's financial impact.
🎯 Requirements
• 10–15+ years of senior leadership experience in B2B demand generation, revenue marketing, or a similar field. • Demonstrable expertise in designing and executing successful Demand Gen and ABM strategies leveraging intent data. • Deep, hands-on proficiency with Marketing Automation Platforms (e.g., HubSpot) and CRM systems (Salesforce is a must). • Strong command of analytics and reporting with the ability to translate complex data into strategic business recommendations. • Exceptional leadership and team-building skills with experience mentoring and developing high-performing marketing professionals.
🏖️ Benefits
• unlimited vacation for exempt employees • 401(k) plan with a company match • medical/dental/vision coverage • parental and caregiver leave • dependent, commuter and FSA benefits • professional development programs • mental wellness tools such as weekly guided meditation programs
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