Senior Communications Manager

🔥 13 hours ago

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Personify Health

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2023

⚕️ Healthcare Insurance

🧘 Wellness

🤖 Artificial Intelligence

Healthcare Insurance • Wellness • Artificial Intelligence

Personify Health is the first personalized health platform company, designed to empower individuals and organizations to achieve better health outcomes through tailored solutions and services. They offer a comprehensive range of solutions including wellbeing navigation, care management, and health plan administration, catering to employers, health systems, health plans, and brokers. Their goal is to simplify healthcare experiences and enhance engagement, ultimately helping businesses optimize their investment in employee health and wellbeing.

📋 Description

• Own the full communications through-line: Serve as the single point of accountability for all member-facing communications across every channel—email, in-app, push, banners, announcement cards, print, and internal client channels—ensuring consistency, quality, and strategic alignment at every touchpoint • Lead communications strategy and planning: Engage early in campaign planning to align on goals, audiences, and messaging direction before content development begins, and translate program objectives into a coherent, channel-spanning communications calendar • Drive client partnership: Partner with the client lead as a proactive, senior-level communications advisor—surfacing upcoming priorities, flagging known changes, sharing performance insights, and maintaining alignment with Dell's approved communication strategy and brand governance standards • Enforce internal alignment and process integrity: Champion internal practices that reduce client review burden and minimize late-stage revisions, maintaining consistent presence in planning forums and building operational infrastructure that gives clear visibility into ownership, timing, and status across all communications work • Deliver rigorous quality assurance: Own the final QA review of all member communications—proofreading, audience validation, brand alignment, link destinations, and campaign tier classification—before any asset reaches the client for review • Provide editorial and creative direction: Guide writers, designers, digital, campaign, and wellness coordinator teams through execution with clear messaging frameworks and audience-focused direction, ensuring every deliverable is strategically aligned and consistently executed • Apply data to drive performance: Use engagement analytics, performance metrics, and behavioral change insights to continuously refine communications strategy, improve content effectiveness, and inform planning recommendations for the client • Manage platforms and operational assets: Maintain and update Zendesk, SharePoint, Viva Engage, campaign planning decks, and messaging frameworks—keeping approvals, documentation, and communications infrastructure current and reliable • Leverage AI and emerging tools: Apply generative AI and emerging communication technologies to support messaging development, content optimization, campaign planning, and analytics—with strong editorial judgment guiding every output

🎯 Requirements

• 7+ years of communications experience with demonstrated expertise in client-facing or account-embedded roles, ideally supporting a Fortune 500 or 1000 technology company • Proven track record of owning communications strategy across matrixed environments, multiple channels, and high content volume simultaneously • Experience navigating enterprise brand governance, stakeholder review processes, and complex client approval dynamics • Background in health, wellness, benefits, or a related industry strongly preferred • Experience using engagement analytics and performance data to inform communications strategy and content decisions • Proficiency with marketing automation and communications platforms, including Braze and/or Salesforce Marketing Cloud • Experience with content management systems and communications tracking tools • Working knowledge of Zendesk, SharePoint, and Viva Engage • Hands-on experience applying generative AI tools to communications workflows, content development, and campaign analytics

🏖️ Benefits

• Competitive base salary and benefits effective day one • Comprehensive medical and dental through our own health solutions (yes, we use what we build) • Unlimited PTO—rest and recharge time is non-negotiable • Mental health support, retirement planning, and financial protection • Professional development with clear career progression and learning budgets • Mission-driven culture where diverse perspectives drive real impact on people's health