Senior Direct Response Copywriter

🔥 0 minutes ago

🇦🇹 Austria – Remote

💵 €60k - €80k / year

⏰ Full Time

🟠 Senior

📝 Copywriter

👻 Ghost score 4%

infoinfo

🗣️🇩🇪 German Required

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Logo of Health Routine

Health Routine

11 - 50 employees

Founded 2018

🏥 Healthcare

🍽️ Food & Beverage

🧘 Wellness

Healthcare • Food & Beverage • Wellness

Health Routine is an Austrian direct-to-consumer online retailer offering natural, science-backed supplements and cosmetic care products to support everyday wellbeing. The company sells nature-inspired formulations and topical care (nail growth serums, skin care pens, foot-care and wart pens) as well as dietary supplements (e. g. , magnesium for migraine support, omega‑3) developed with experts, produced in their own Austrian laboratory, cruelty-free, and backed by a 365-day money‑back guarantee. Health Routine focuses on easy-to-use, integrable routines for consumers seeking natural wellness and beauty solutions.

📋 Description

• Write high-converting direct-response copy for sales pages, advertorials, and VSLs • Position products clearly and convincingly for people over 50 • Precisely translate the target audience’s concerns, fears, and needs into compelling copy • Work closely with the Media Buying and Creative teams • Analyze reports, develop concepts, and optimize campaigns • Provide creative ideas for paid video ads • Acquire new customers through high-performing copy

🎯 Requirements

• Relevant experience in direct-response copywriting • Strong marketing knowledge • Use modern AI tools for audience and competitor research • Experience with Voice of Customer analysis • Ability to develop new angles and quickly create copy variations • Use AI image generation to visualize ideas • Open-minded and willing to try new approaches • Quick learner with the ability to rapidly integrate new ideas and insights • Native-level German proficiency, both written and spoken • Fluent English communication skills

🏖️ Benefits

• Access to courses, masterminds, and a professional network for continued development • Ambitious, fast-growing team with a clear vision, flat hierarchies, and an honest, collaborative culture • Products that deliver genuine value to the target audience • Flexible, self-directed working hours • Option to work 100% remotely or from the office in Innsbruck • Flexible scheduling • Competitive salary • Opportunity to earn additional bonuses for high-performing copy

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