Senior Direct Response Copywriter

🔥 0 minutes ago

🇦🇹 Austria – Remote

💵 €60k - €80k / year

⏰ Full Time

🟠 Senior

📝 Copywriter

👻 Ghost score 4%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Health Routine

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2018

🏥 Healthcare

🍽️ Food & Beverage

🧘 Wellness

Healthcare • Food & Beverage • Wellness

Health Routine is an Austrian direct-to-consumer online retailer offering natural, science-backed supplements and cosmetic care products to support everyday wellbeing. The company sells nature-inspired formulations and topical care (nail growth serums, skin care pens, foot-care and wart pens) as well as dietary supplements (e. g. , magnesium for migraine support, omega‑3) developed with experts, produced in their own Austrian laboratory, cruelty-free, and backed by a 365-day money‑back guarantee. Health Routine focuses on easy-to-use, integrable routines for consumers seeking natural wellness and beauty solutions.

📋 Description

• Write high-converting direct-response copy for sales pages, advertorials, and VSLs • Present products clearly and persuasively to people aged 50 and over • Translate the target audience’s concerns, fears, and needs into compelling, concise copy • Work closely with the Media Buying and Creative teams • Analyze reports, develop concepts, and optimize campaigns • Contribute creative ideas for paid video ads • Acquire new customers through high-performing copy

🎯 Requirements

• Relevant experience in direct-response copywriting • Solid marketing knowledge • Experience with—or willingness to use—modern AI tools for audience and competitor research, Voice-of-Customer analysis, developing new angles, and rapidly creating copy variations • Experience with—or ability to use—AI image generation to visualize ideas • Open-mindedness and willingness to try new approaches • Quick learner with the ability to rapidly incorporate new ideas and insights • Native-level German proficiency, both written and spoken • Fluent English communication skills

🏖️ Benefits

• Access to courses, masterminds, and a professional network for continued development • Ambitious, fast-growing team with a clear vision, flat hierarchies, and a culture of open and honest collaboration • Products that solve real problems and improve the target audience’s quality of life • 100% remote work or the option to work on-site at our office in Innsbruck • Flexible, autonomous working environment • Flexible working hours • Competitive, performance-based compensation • Opportunity to earn additional bonuses for strong copy performance