Senior Direct Response Copywriter

🔥 0 minutes ago

🇦🇹 Austria – Remote

💵 €60k - €80k / year

⏰ Full Time

🟠 Senior

📝 Copywriter

👻 Ghost score 4%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Health Routine

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2018

🏥 Healthcare

🍽️ Food & Beverage

🧘 Wellness

Healthcare • Food & Beverage • Wellness

Health Routine is an Austrian direct-to-consumer online retailer offering natural, science-backed supplements and cosmetic care products to support everyday wellbeing. The company sells nature-inspired formulations and topical care (nail growth serums, skin care pens, foot-care and wart pens) as well as dietary supplements (e. g. , magnesium for migraine support, omega‑3) developed with experts, produced in their own Austrian laboratory, cruelty-free, and backed by a 365-day money‑back guarantee. Health Routine focuses on easy-to-use, integrable routines for consumers seeking natural wellness and beauty solutions.

📋 Description

• Write high-converting direct-response copy for sales pages, advertorials, and VSLs • Present products for people aged 50+ in a targeted and compelling way • Understand the target audience’s concerns, fears, and needs, and articulate them concisely • Work closely with the Media Buying and Creative teams • Analyze reports, develop concepts, and optimize campaigns • Contribute creative ideas for paid video ads • Acquire new customers through targeted copy

🎯 Requirements

• Relevant experience in direct-response copywriting • Strong marketing expertise • Use modern AI tools for audience and competitor research, voice-of-customer analysis, developing new angles, and quickly creating copy variations • Experience with AI image generation for visually presenting ideas • Open-minded and willing to try new approaches • Quick learner with the ability to rapidly integrate new ideas and insights • Native-level German proficiency, both written and spoken • Fluent English communication skills

🏖️ Benefits

• Investment in professional development and access to courses, masterminds, and the company network • Ambitious, fast-growing team with a clear vision, flat hierarchies, and an open, honest working environment • Flexible, autonomous way of working • Option to work 100% remotely or from the office in Innsbruck • Flexible working hours • Competitive, performance-based salary • Additional bonuses for strong copy performance