Lago
1 - 10 employees
Founded 2024
🤝 B2B
🛍️ eCommerce
📡 Telecommunications
B2B • eCommerce • Telecommunications
Lago is a recruitment service that connects digital marketing agencies and businesses with top-tier global talent from emerging markets. Since 2015, Lago has specialized in providing remote staffing solutions, offering roles such as virtual assistants, social media managers, and customer support representatives. The company aims to empower both agencies and talented professionals by facilitating rewarding job opportunities while enabling businesses to grow efficiently and cost-effectively.
Director of Paid Search, Performance Marketing Manager, Retail & E-commerce
🔥 0 minutes ago
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Lago
1 - 10 employees
Founded 2024
🤝 B2B
🛍️ eCommerce
📡 Telecommunications
B2B • eCommerce • Telecommunications
Lago is a recruitment service that connects digital marketing agencies and businesses with top-tier global talent from emerging markets. Since 2015, Lago has specialized in providing remote staffing solutions, offering roles such as virtual assistants, social media managers, and customer support representatives. The company aims to empower both agencies and talented professionals by facilitating rewarding job opportunities while enabling businesses to grow efficiently and cost-effectively.
📋 Description
• Own day-to-day management of Google Ads accounts (Search, PMax, Shopping, YouTube) • Build and refine account structure, campaigns, and asset groups • Manage keyword strategy, search queries, and negative keyword lists • Monitor and optimize shopping feeds and campaign performance • Handle bid strategy and budget pacing to hit performance goals • Draft ad copy and creative variations (with final approvals as needed) • Monitor GA4 conversions and investigate discrepancies • Collaborate with paid social on cross-channel insights • Lead paid search communication with the client (Slack, calls, reporting) • Participate in weekly calls and present performance updates
🎯 Requirements
• 5+ years of hands-on Google Ads experience • Experience managing accounts with $100K+ monthly spend • Strong experience across Search, Performance Max, and Shopping campaigns • Solid understanding of keyword strategy, search query mining, and negative keyword management • Experience with bid strategies and budget pacing • GA4 proficiency (conversion tracking, audiences, reporting) • Strong written and spoken English (client-facing) • Experience working with US, UK, or AU clients • **Nice-to-Haves** • DTC / e-commerce experience (apparel or fashion preferred) • Experience with shopping feed optimization • Familiarity with Demand Gen / YouTube campaigns • Exposure to cross-channel collaboration (paid social, creative testing)
🏖️ Benefits
• Remote Work: Work from anywhere—our team is global, and we value work-life balance. • Growth Opportunities: As a key player in you’ll have the chance to shape your role and grow with us. • Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.
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