Remote Raven
HR Tech • Recruitment • B2B
Remote Raven is a company that connects businesses with highly qualified virtual assistants to fill various roles across multiple industries. They focus on providing professional, college-educated, and well-trained remote workers from the Philippines who can handle diverse tasks, including customer service, bookkeeping, digital marketing, HR, healthcare, and web development among others. Remote Raven ensures that these remote workers are fluent in English and hold relevant degrees or certifications. They offer a simple and affordable recruiting process without start-up fees, aiming to help companies streamline their staffing needs with reliable remote personnel.
Email Marketing Strategist
Job not on LinkedIn
November 20
🇰🇪 Kenya – Remote
💵 $8 / hour
⏰ Full Time
🟢 Junior
🟡 Mid-level
✉️ Email Marketing Manager
🚫👨🎓 No degree required
Remote Raven
HR Tech • Recruitment • B2B
Remote Raven is a company that connects businesses with highly qualified virtual assistants to fill various roles across multiple industries. They focus on providing professional, college-educated, and well-trained remote workers from the Philippines who can handle diverse tasks, including customer service, bookkeeping, digital marketing, HR, healthcare, and web development among others. Remote Raven ensures that these remote workers are fluent in English and hold relevant degrees or certifications. They offer a simple and affordable recruiting process without start-up fees, aiming to help companies streamline their staffing needs with reliable remote personnel.
📋 Description
• Plan, execute, and optimize all email & SMS campaigns inside Klaviyo. • Develop a full email/SMS strategy, including: weekly campaigns, automated flows, segmentation, A/B testing strategy and deliverability best practices. • Maintain and grow revenue from email/SMS (target benchmarks expected). • Create on-brand email designs, including graphics, layouts, product callouts, and CTA structure. • Write compelling copy tailored to supplement & ecommerce audiences (education, problem/solution, storytelling, promo emails, etc.). • Ensure design consistency and high readability across mobile and desktop. • Build and optimize core flows (minimum): Welcome Flow, Abandon Cart, Browse Abandonment, Post-Purchase (first-time → repeat buyer → VIP), Sunset/Winback, Supplement education sequences. • Monitor flow performance and continuously iterate for higher conversions. • Manage segmentation, frequency caps, deliverability, and list hygiene. • Track & report on KPIs including: revenue per email, campaign performance, flow revenue, click-through & open rates (in line with 2025 changes) and subscriber growth. • Identify optimization opportunities and present weekly recommendations. • Understand the brand’s positioning, audience, product benefits, and compliance considerations. • Ensure all messaging aligns with brand voice, supplement guidelines, and ecommerce best practices.
🎯 Requirements
• 2+ years of experience managing Klaviyo for ecommerce brands. • Demonstrated email/SMS results for CPG brands (supplements preferred). • Strong portfolio: flow examples + campaign examples + metrics. • Proven ability to handle both strategy + hands-on execution (design + copy + build). • Skilled with Canva, Figma, or similar design tools. • Excellent written English. • Strong understanding of DTC ecommerce fundamentals and customer lifecycle. • Ability to work independently, meet deadlines, and communicate proactively. • Experience with U.S. based supplement brands. • Understanding of conversion-driven design and A/B testing frameworks. • Experience with list growth strategies (landing pages, lead magnets, behavioral triggers). • SMS experience inside Klaviyo.
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