Content Marketing Manager

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🕒 May 11

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The Health Management Academy

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1998

⚕️ Healthcare Insurance

📚 Education

Healthcare Insurance • Education

The Health Management Academy is a premier membership-based community founded in 1998 that serves healthcare's most influential CXOs from top U. S. health systems and decision-makers from innovative industry companies. The organization focuses on cultivating exceptional peer groups, offering original market insights, world-class leadership development programs, and novel member alliances. Its industry-leading solutions help member companies facilitate meaningful relationships, navigate strategic transformations, and address critical industry issues with disruptive solutions. The Academy is committed to fostering connections through executive peer learning, supporting professional growth, and delivering actionable data and insights on key healthcare challenges.

📋 Description

• Establish clear editorial guidelines and scalable content processes that improve quality and reduce feedback cycles • Build and maintain a consistent cadence of thought leadership content across channels and audiences • Own and optimize the newsletter to improve engagement and drive conversion to the contact us page • Grow PHM’s social media presence as a meaningful driver of awareness and inbound interest • Define editorial standards, voice, and timelines to support high quality output • Plan and manage a content calendar aligned to business priorities and audience needs • Develop and refine content across newsletters, social media, whitepapers, and other formats • Ensure content is clear, accurate, and aligned with PHM’s brand and mission • Partner with marketing, clinical and research stakeholders, and other teams to produce effective content • Incorporate feedback efficiently while maintaining momentum and meeting deadlines • Track performance of key channels such as newsletter and social media • Iterate on subject lines, formats, and messaging to improve engagement and conversion

🎯 Requirements

• 5+ years of content experience • Experience in a health benefits or healthcare organization • writing portfolio demonstrating clear, compelling, and audience appropriate content • Ability to manage multiple priorities and consistently meet deadlines • Experience collaborating across teams, ideally including clinical or subject matter experts • Strong organizational skills with a clear approach to managing content workflows • Familiarity with AI and desire to utilize AI tools for efficiency

🏖️ Benefits

• health/dental/vision benefits • annual cash incentive program • 401k with match • flexible PTO • PHM for PHM (our services for you and your dependents)