Content Optimization, Experimentation Specialist

🔥 10 minutes ago

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Hostinger

WebsiteLinkedInAll Job Openings

501 - 1000 employees

☁️ SaaS

👥 B2C

🤝 B2B

💰 Venture Round - Hostinger on 2018-05

SaaS • B2C • B2B

Hostinger is a web hosting and website platform that helps individuals, creators, and small businesses build, launch, and manage websites. It offers shared, cloud, and AI-managed VPS hosting; managed WordPress and WooCommerce hosting; domain registration and transfers; a drag-and-drop website builder with AI-assisted creation (Hostinger Horizons, Kodee, Hermes Agent); ecommerce tools with 0% transaction fees; business email and AI email marketing; app deployment and an application catalog; and agency and migration services. Hostinger emphasizes AI-powered workflows, one-click AI agents, and low-cost subscription plans with a 30-day money-back guarantee.

📋 Description

• Own the CRO strategy for our blog and tutorials by identifying the highest-impact conversion opportunities, maintaining a prioritized experimentation backlog, and defining quarterly OKRs. • Design intuitive user experiences by improving page layouts, navigation, CTAs, page structure, and conversion-focused copy. • Develop hypotheses and lead A/B and multivariate experiments from planning through implementation. • Analyze experiment results with statistical confidence, documenting every outcome to build a culture of continuous learning. • Ensure successful experiments become lasting improvements across our content ecosystem. • Partner closely with the Head of Content to shape the optimization roadmap, evolve our brand experience, and stay ahead of industry trends.

🎯 Requirements

• See every user journey as an opportunity to improve—not just another page to optimize. • Have 3+ years of experience in CRO, UX, or experimentation. • UX thinking that goes beyond aesthetics — you can diagnose why users don't convert • Analytical rigor — you're comfortable with data, know its limits, and make data-driven decisions with confidence rather than gut feel • Have experience optimizing long-form content and creating experiences that guide users toward action. • Ability to write or direct conversion copy that stays on-brand • Can craft—or direct—copy that converts without compromising the brand. • Thrive when juggling multiple ideas and confidently prioritize the ones that will create the biggest impact. • It's a bonus if you've worked with content-led growth, SEO-heavy products, SaaS or web hosting, or have a working knowledge of HTML/CSS.

🏖️ Benefits

• 🚀 360 Growth: We provide limitless learning opportunities: access to platforms like Reforge and CoachHub, global conferences, feedback culture, digital libraries, and industry-leading subscriptions. Advance your career with internal mobility, and grow with a team eager to share knowledge and support your success. • 🎯 Freedom & responsibility: Work on your terms, whether from the comfort of home or anywhere in the world. With a home office budget, you can elevate your workspace. Enjoy the flexibility to manage your schedule while bringing your ideas to life in a fast-paced, dynamic environment. • 💪 Wellness simplified: Your health comes first with company-provided sick days, 20 paid suspension days, Headspace subscriptions, and recharge leave. Participate in wellbeing-dedicated events and simply enjoy the balance of a lifestyle that prioritizes wellness. • 🎉 Work hard - play hard: Celebrate your achievements with company events like Town Hall, Meet the Client initiatives, team-building experiences, and workations. Celebrate life’s big moments with milestone gifts for weddings, new parenthood, and graduations.