Marketing Lead

🔥 0 minutes ago

🇵🇭 Philippines – Remote

⏳ Contract/Temporary

🟠 Senior

🎡 Marketing

👻 Ghost score 13%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Hunt St

WebsiteLinkedInAll Job Openings

1 - 10 employees

🎯 Recruiter

👥 HR Tech

🤝 B2B

Recruitment • HR Tech • B2B

Hunt St is an Australia-based recruiting firm founded by brothers Shaun and Eliot with the aim of helping small and medium-sized enterprises (SMEs) hire top offshore talent directly, avoiding the high costs associated with traditional outsourcing agencies. The company offers a unique one-time finder's fee model, enabling clients to save significantly on recruitment costs. They provide comprehensive services including job postings, candidate screenings, interviews, and legal support for compliant remote hiring. Hunt St specializes in sourcing talent from countries like the Philippines, Nepal, Indonesia, and India, offering a transparent and ethical hiring process that allows businesses to provide fairer compensation to employees while ensuring stringent security and compliance measures are met.

📋 Description

• Own and continuously improve the company's Webflow website, including site structure, messaging, landing pages, pricing pages, and basic SEO. • Build and launch landing pages for different audiences, campaigns, product editions, and course showcases without relying on a developer. • Run ongoing conversion tests on headlines, offers, page layouts, and calls to action to improve visitor-to-sign-up rates. • Implement and maintain website analytics, conversion events, advertising pixels, and UTM tracking. • Build lead capture pathways through free sign-ups, waitlists, course previews, webinars, and other lead magnets. • Set up and optimise CRM workflows, audience segmentation, lead scoring, and automated email sequences. • Develop onboarding and nurture campaigns to convert new course creators into active users and prepare learners for the marketplace launch. • Identify and qualify business, university, and enterprise enquiries, passing relevant opportunities to the CEO. • Plan, launch, and manage paid campaigns across Meta Ads, Google Ads, LinkedIn, TikTok, and other relevant platforms. • Develop and test ad copy, creative concepts, audience targeting, and campaign structures. • Create short-form videos and visual assets using existing product content and course demonstrations. • Monitor campaign performance and manage advertising spend against acquisition costs, paying-user conversion, and return on ad spend. • Review campaign results, pause underperforming activities, and scale sustainable campaigns. • Build and maintain a weekly marketing dashboard connecting advertising spend, website traffic, lead generation, sign-ups, and revenue. • Analyse funnel performance and identify drop-off points, acquisition opportunities, and areas for improvement. • Run structured experiments across messaging, offers, channels, and audiences, documenting findings. • Establish baseline performance metrics and work with the CEO to set growth targets and marketing budgets. • Prepare the marketing strategy and launch campaigns for the upcoming learning marketplace.

🎯 Requirements

• At least 4 years of hands-on experience in performance marketing, growth marketing, or a closely related digital marketing role. • Demonstrated experience independently planning, building, and optimising paid advertising campaigns on both Meta Ads and Google Ads. • Able to demonstrate campaign performance using actual metrics, such as advertising spend, cost per lead, cost per sign-up, customer acquisition cost, or return on ad spend. • Experience building and optimising websites and landing pages using Webflow or similar platforms, with the ability to execute changes independently. • Practical experience with email marketing, CRM platforms, and marketing automation, such as HubSpot, Klaviyo, ActiveCampaign, or equivalent tools. • Strong working knowledge of GA4, conversion tracking, advertising pixels, UTM parameters, and marketing performance reporting. • Strong copywriting skills, with the ability to write clear, persuasive messaging for different audiences and stages of the customer journey. • Comfortable using AI tools regularly to accelerate copywriting, creative development, research, campaign optimisation, and performance analysis. • Analytical and commercially minded, with the ability to connect marketing activity to sign-ups, customer acquisition costs, and revenue. • Highly autonomous and comfortable building marketing systems from scratch, testing ideas, and taking ownership of results. • Experience marketing SaaS products, ed-tech platforms, creator tools, online learning products, or subscription-based services. • Experience building acquisition funnels for free-to-paid conversions, trials, subscriptions, or digital marketplaces. • Short-form video editing and creative production skills for paid social and organic content. • Experience with LinkedIn Ads, B2B lead generation, or marketing to business and institutional audiences. • Experience marketing platforms that serve two audiences, such as creators and learners, sellers and buyers, or service providers and customers. • Disclose any existing ongoing roles or client work. • Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”).