ABM and Integrated Campaigns Manager

October 24

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Hypori

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Security • Telecommunications • Government

Hypori is a company specializing in secure virtual access to enterprise applications and data from mobile devices, emphasizing personal privacy and compliance with industry standards. It offers a virtual workspace that allows employees to access enterprise apps securely without storing or processing data on personal devices. Hypori is trusted by organizations such as the U. S. Department of Defense, as it is built on a zero-trust architecture meeting certifications like HIPAA, FedRAMP High, and others. Their solutions cater to industries like defense, government, and healthcare, providing secure BYOD solutions and compliance with relevant regulations.

51 - 200 employees

🔐 Security

📡 Telecommunications

🏛️ Government

📋 Description

• Lead the planning, execution, and optimization of targeted, multi-channel account-based marketing (ABM) programs. • Own the strategy that connects sales, marketing, and product teams to engage high-value enterprise accounts. • Build and orchestrate personalized buyer journeys that combine digital, social, content, events, and executive engagement. • Design and execute 1:1, 1:few, and 1:many ABM programs targeting large regulated and mobile enterprises. • Partner with sales, SDRs, and product marketing to define target account lists, ICPs, and segmentation strategies. • Develop personalized messaging, creative, and content experiences for key personas and buying groups. • Coordinate digital and offline ABM tactics—including targeted ads, social amplification, direct mail, and thought leadership content. • Direct the ABM agency of record to drive campaign deliverables and deliver on targets. • Lead cross-channel integrated marketing campaigns from concept through launch. • Manage campaign calendars, workflows, and budgets to deliver on KPIs. • Establish campaign goals and measure success through pipeline contribution, engagement, conversion, and ROI. • Partner with RevOps to track performance at account and segment levels. • Act as the connective tissue between marketing, sales, services, and product teams—ensuring full alignment around account goals and campaign execution.

🎯 Requirements

• 7+ years of experience in ABM, B2B demand generation, or integrated campaign management—preferably in enterprise mobility/technology or cybersecurity. • Proven success with ABM platforms (6sense, Demandbase, Terminus, RollWorks, or equivalent) and marketing automation systems (HubSpot, Marketo, or Pardot). • Deep understanding of enterprise buying cycles in regulated industries. • Strong analytical mindset; comfortable with data, reporting, and attribution. • Exceptional project management and cross-functional collaboration skills. • Excellent storytelling and copywriting ability, with comfort developing creative briefs and campaign assets. • Passion for innovation, emerging tech, and disruptive market positioning.

🏖️ Benefits

• medical, dental, and vision insurance • parental leave • life and disability packages • 401(k) plan with employer-matching contributions • performance bonus