Internet Marketing Expert Group, Inc.
11 - 50 employees
🤝 B2B
🏢 Enterprise
B2B • Marketing • Enterprise
Internet Marketing Expert Group, Inc. is a company that specializes in partnering with businesses to facilitate growth through innovative marketing strategies. With over 23 years of experience, IMEG focuses on simplifying the complexities of marketing, driving business success with sleek, results-oriented approaches tailored to specific business needs. The company has been instrumental in generating over $835 million in additional annual revenue and making a $2. 5 billion economic impact for its clients. IMEG prides itself on its proprietary strategy of 'day trading attention,' ensuring that they maximize conversions while minimizing costs. They emphasize the importance of relationship-building and have a client retention rate of over 98%, reflecting their commitment to sustainable business partnerships.
Marketing Analytics Specialist
Job not on LinkedIn
🕒 July 2, 2025
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Internet Marketing Expert Group, Inc.
11 - 50 employees
🤝 B2B
🏢 Enterprise
B2B • Marketing • Enterprise
Internet Marketing Expert Group, Inc. is a company that specializes in partnering with businesses to facilitate growth through innovative marketing strategies. With over 23 years of experience, IMEG focuses on simplifying the complexities of marketing, driving business success with sleek, results-oriented approaches tailored to specific business needs. The company has been instrumental in generating over $835 million in additional annual revenue and making a $2. 5 billion economic impact for its clients. IMEG prides itself on its proprietary strategy of 'day trading attention,' ensuring that they maximize conversions while minimizing costs. They emphasize the importance of relationship-building and have a client retention rate of over 98%, reflecting their commitment to sustainable business partnerships.
📋 Description
• Transform client and company raw data into business insights that are useful for decision making and strategic planning. • Manage and maintain the company analytics platform(s) • Lead cross-functional projects using advanced data modeling and analysis techniques to discover insights that will guide strategic decisions and uncover optimization opportunities, both for the company and the company’s clients • Build, develop and maintain data models, reporting systems, data automation systems, dashboards and performance metrics support that support key business decisions. • Ensure accuracy of data and deliverables • Manage and report on marketing campaign tracking, including sources across multiple channels like web, social, email, live events, webinars, and online communities. • Manage and optimize processes for data intake, validation, mining and engineering as well as modeling, visualization and communication deliverables • Anticipate future demands of initiatives related to people, technology, budget and business within your department and design/implement solutions to meet these needs • Communicate results and business impacts of data initiatives to stakeholders within and outside of the company.
🎯 Requirements
• Proven experience in an analytics role with a preference on marketing analytics. • Ability to manage and manipulate data and to learn new tools that aid in this task. • Experience with analytical tools such as Google Analytics, Google Search Console and Google Tag Manager • Experience with data presentation tools like Databox and Looker Studio are a plus. • Experience with SQL data warehousing. • Experience with marketing research tools and competitive analysis (Semrush, Ahrefs, etc). • Analytical mindset with numerical aptitude • Excellent communication and teamwork skills, with the ability to work effectively in a collaborative environment • Working knowledge of statistics within a test and learn marketing environment. • Self-starter with a history of pushing for deadline-driven results.
🏖️ Benefits
• Flexible work location: Nashville, Knoxville or Sevierville, TN office and remote and hybrid available. • Retirement ( Simple, and we match up to 3% ) • Life Insurance • Health Insurance • Dental Insurance • Vision Insurance • Short Term Disability Insurance
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