Creative Lead – Social, UGC

Job not on LinkedIn

🔥 47 minutes ago

🇪🇸 Spain – Remote

⏰ Full Time

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 25%

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Logo of inBeat Agency

inBeat Agency

51 - 200 employees

Founded 2021

📣 Marketing

📱 Media

🤝 B2B

Marketing • Media • B2B

inBeat Agency is a creative growth agency specializing in influencer and performance marketing. They focus on influencer marketing across platforms like TikTok, Instagram, and Snapchat, using both macro and micro-influencers to drive brand engagement and measurable results. inBeat Agency offers services such as user-generated content (UGC) marketing, paid media strategies, and performance creative campaigns, leveraging data-driven insights to optimize campaign performance and ROI for brands. inBeat partners with various industries, including mobile apps, consumer packaged goods, direct-to-consumer products, and e-commerce, crafting tailored strategies to boost brand awareness and sales.

📋 Description

• Review storyboards, raw footage, and final edits before client delivery • Act as the quality gate and explain required creative changes • Build and maintain ad example libraries, creative checklists, and “what good looks like” guides • Identify recurring editing, storyboard, and hook issues and address them at the root • Review post-shoot footage and direct editors on usability and improvements • Provide precise editing feedback on pacing, cut points, text overlays, and sound design • Give direction on static assets, thumbnail frames, and text treatments • Articulate the requirements of a 9:16 UGC ad's first two seconds • Review storyboards before shoots and flag production gaps or concept drift • Provide production teams with creative context for shoots • Periodically join shoots at the Amsterdam studio approximately 3 times per year • Help build a visual reference library covering sets, lighting, and shooting approaches • Maintain current creative awareness of TikTok, Meta, and emerging short-form platforms • Curate inspiration feeds and explain why selected content works • Evaluate formats and trends for adoption • Provide fresh creative references when output becomes formulaic or dated • Give Creative Strategists feedback on CSPs and scripts • Run creative review sessions and inspiration shares • Serve as a trusted creative reviewer for the team • Approve Creative Milkshake's social content and website portfolio • Help define and document Creative Milkshake's external creative point of view

🎯 Requirements

• Candidates must be based in +/-3 hours of the CET time zone • 3–7 years of hands-on experience in video production, editing, content creation, or a creative role at a social-first agency or DTC brand • Hands-on experience making content, not just briefing it • Genuine, current feel for short-form social content on TikTok and Meta • Ability to describe the craft decisions behind effective short-form content • Ability to understand paid media and performance marketing reports to inform creative decisions • Real editing experience or close collaboration with editors • On-set or production experience sufficient to identify when a storyboard will not translate • Ability to distinguish a good ad from a great one and explain why • Ability to provide specific, timestamped, producible feedback • High EQ when delivering creative feedback • Comfortable with ambiguity and pace • Fluent in English • CV must be submitted in English • Must hold citizenship or permanent right to work in the stated country of residence

🏖️ Benefits

• Creative Milkshake Stipends (mental health, healthcare & internet) • 21 days PTO • 7 Paid Sick Days • Company closure: 2 weeks at year-end (estimated: December 22 – January 5) • Maternity/Paternity Leave • Yearly Salary Review • Long Service Incentives (starting from 2 years)

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