Lead Influencer Manager

🕒 March 6

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inBeat Agency

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2021

📱 Media

🤝 B2B

Marketing • Media • B2B

inBeat Agency is a creative growth agency specializing in influencer and performance marketing. They focus on influencer marketing across platforms like TikTok, Instagram, and Snapchat, using both macro and micro-influencers to drive brand engagement and measurable results. inBeat Agency offers services such as user-generated content (UGC) marketing, paid media strategies, and performance creative campaigns, leveraging data-driven insights to optimize campaign performance and ROI for brands. inBeat partners with various industries, including mobile apps, consumer packaged goods, direct-to-consumer products, and e-commerce, crafting tailored strategies to boost brand awareness and sales.

📋 Description

• Develop influencer and content strategies tailored to client objectives, defining formats, creator profiles, and creative direction that drive performance. • Lead the full influencer campaign lifecycle from brief to launch, optimization, and results analysis across multiple accounts. • Serve as the day-to-day point of contact for assigned accounts, guiding clients through strategy, creator selection, and execution. • Lead creator discovery and shortlisting, combining strategic rationale (reach, engagement, conversion potential, pricing) with hands-on relationship building. • Own influencer content approvals, ensuring quality, compliance, and brand alignment before launch. • Continuously optimize creator mix, formats, and execution to deliver against awareness, traffic, and conversion goals. • Set up and maintain creator-related Airtable tabs for your accounts, ensuring creator data, rates, deliverables, and rationale are accurate and client-ready. • Guide and oversee Mid-level and Junior Influencer Managers on some accounts without formal people management responsibility and direct reports. • Work closely with the Head of Influencer Marketing and leadership team to help shape best practices for influencer execution • Proactively surface risks, blockers, and trade-offs early, clearly documenting decisions and recommendations for both clients and internal teams.

🎯 Requirements

• 4+ years in influencer marketing with proven track record of delivering successful influencer campaigns • Ability to translate client briefs into influencer strategies, creative direction, and execution plans • Strong instincts for content formats, creator-brand fit, and what converts across platforms • Comfortable working in structured systems (Airtable, Notion, ClickUp or similar) and maintaining clean workflows • Confident, clear communicator with senior stakeholders, especially US-based clients. Fluent English is a must • Able to guide and review work from Mid-level and Junior IMs while remaining hands-on in execution • Able to work EST hours

🏖️ Benefits

• Unlimited Time Off & Sick Days • Flexible working hours • Fully remote (with the possibility to work from anywhere) • High opportunity for growth!