Head of Growth – Performance Marketing

Job not on LinkedIn

🕒 April 12

🗣️🇫🇷 French Required

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Logo of Incard

Incard

11 - 50 employees

Founded 2020

💳 Fintech

☁️ SaaS

🤝 B2B

Fintech • SaaS • B2B

Incard is a financial platform built for ecommerce businesses and entrepreneurs, offering multi-currency business accounts, Visa-branded physical and virtual cards with cashback rewards, and payment/e-money services to accelerate global revenue collection. The platform provides integrations with ecommerce stacks (Shopify), advertising platforms (Meta), payment gateways, and accounting software (Xero), plus real-time cashflow insights, accounting automation, and expense management to simplify financial operations and decision-making.

📋 Description

• Own Incard’s growth strategy across the full funnel: acquisition, activation, retention, and monetisation • Build and scale repeatable growth loops with a strong focus on ROI and payback • Own and scale Incard’s acquisition channels, including: • Paid acquisition (Meta, Google, YouTube; TikTok where relevant) • SEO & content-driven growth • Partnerships, affiliates, and communities • Build a continuous experimentation framework across ads, funnels, offers, and landing pages • Own growth analytics and performance tracking • Build a clean, reliable attribution and tracking stack • Work closely with Product, Design, and Brand to: • Start hands-on, then progressively build and lead a high-performing Growth team

🎯 Requirements

• 5–10+ years in Growth, Performance Marketing, or Acquisition roles • Proven track record scaling growth at a high-growth startup or scale-up • Strong experience in B2B SaaS, Fintech, or platform businesses • Hands-on experience managing significant paid media budgets • Experience scaling products from early traction to meaningful revenue • Deep analytical and data-driven mindset • Strong understanding of funnels, experimentation, and lifecycle marketing • Product-oriented thinker with strong execution skills • Comfortable working cross-functionally with Product, Data, and Engineering • High ownership, high standards, low ego • Fluent or professional-level French (strong plus, given our ecosystem and influencer partnerships)

🏖️ Benefits

• Competitive cash-based compensation • Incard stock options • 25 days of paid time off per year, plus bank holidays and your birthday off • Global health insurance and unlimited paid sick leave

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