
10,000+ employees
Founded 1998
💼 Consulting
📣 Marketing
🏨 Hospitality
Consulting • Marketing • Hospitality
Informa is a global leader in business intelligence, academic publishing, and events. It is home to hundreds of specialist brands and businesses, focused on connecting people with knowledge through events and digital products. Informa operates in over 30 countries and has a workforce of 12,000 colleagues globally. The company runs divisions such as Informa Markets, which facilitates trade and growth through events, and Taylor & Francis, a leading publisher of academic research. Informa prioritizes sustainability and diversity, aiming to positively impact markets and communities. As a member of the FTSE 100, Informa is known for its strong financial performance and scale within the academic and B2B markets.
🔥 0 minutes ago
🇸🇦 Saudi Arabia – Remote
⏳ Contract/Temporary
🟠 Senior
🎯 Chief Marketing Officer (CMO)
👻 Ghost score 10%
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10,000+ employees
Founded 1998
💼 Consulting
📣 Marketing
🏨 Hospitality
Consulting • Marketing • Hospitality
Informa is a global leader in business intelligence, academic publishing, and events. It is home to hundreds of specialist brands and businesses, focused on connecting people with knowledge through events and digital products. Informa operates in over 30 countries and has a workforce of 12,000 colleagues globally. The company runs divisions such as Informa Markets, which facilitates trade and growth through events, and Taylor & Francis, a leading publisher of academic research. Informa prioritizes sustainability and diversity, aiming to positively impact markets and communities. As a member of the FTSE 100, Informa is known for its strong financial performance and scale within the academic and B2B markets.
• Lead the end-to-end marketing cycle for CPHI Middle East and BIO Middle East events • Develop data-segmentation strategies targeting API manufacturers, biotech startups, government regulators, and big pharma C-suite • Own the marketing budget and optimize ROI across paid, earned, and owned channels • Drive high-quality marketing qualified leads through inbound marketing and targeted LinkedIn campaigns • Oversee creation of whitepapers, webinars, and industry reports • Manage automated Eloqua email journeys to nurture prospects through the registration funnel • Act as primary marketing liaison for local health authorities and trade associations • Negotiate barter agreements and manage regional and international trade press relationships • Collaborate with operations to ensure a seamless show-floor brand experience • Provide weekly KPI reports on registration pacing and exhibitor marketing qualified leads
• 3+ years in B2B event marketing • Experience in Pharmaceutical, Biotech, or Healthcare sectors is a significant advantage • Mastery of Marketing Automation tools • Hands-on experience with SEO/SEM • Hands-on experience with LinkedIn Campaign Manager • Hands-on experience with Google Analytics (GA4) • English is essential • Arabic is a plus • Bachelor’s degree in Marketing, Business, or a related field • Must be able to work without relocation or sponsorship support
• Remote work option • Personal development opportunities • Supportive leadership team • Collaborative and creative work culture • Disability-friendly environment • Interview and selection process support or adjustments for applicants with disabilities • 6-month contract role
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