General Manager – Psíquicos

🕒 May 23

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Ingenio

WebsiteLinkedInAll Job Openings

201 - 500 employees

📱 Media

🧘 Wellness

🏪 Marketplace

💰 $232M Venture Round on 2021-08

Media • Wellness • Marketplace

Ingenio is the world’s largest media and marketplace platform supporting an international community of advisors in modern spiritual and wellness practices. It connects individuals to a diverse global community, helping them explore pioneering thought leadership in emotional and spiritual health. Ingenio offers a stable and trustworthy technological foundation for numerous brands within its community, providing innovations that enhance emotional and spiritual well-being. With over two decades of experience, Ingenio is at the forefront of transformational practices, integrating evolving technologies to aid in spiritual and emotional health. The platform serves as a modern compass for navigating new eras of awakening by fostering connections to self and others.

📋 Description

• Develop and execute a comprehensive regional strategy for Psíquicos across LATAM and Iberia, driving the brand’s vision and growth in-market • Own and lead the brand’s PR strategy across the region — sourcing and managing agencies, securing earned media, and shaping public narrative across multiple markets • Build and manage the influencer marketing program: identify, negotiate with, and cultivate long-term relationships with creators across multiple languages and cultural contexts • Partner closely with Ingenio’s Israel-based marketing teams to align on brand positioning, campaigns, and performance marketing • Serve as the local business owner, surfacing market insights, competitive intelligence, and growth opportunities to leadership • Build a network of regional partners, vendors, and talent that can scale with the brand • Champion the voice of the regional customer, ensuring product, marketing, and brand decisions reflect the cultural realities of each market • Stay abreast of regional trends, emerging platforms, and competitor activities to inform brand strategy and identify opportunities for differentiation • Leverage data analysis and consumer insights to drive informed commercial decisions and strategic improvements • Monitor performance metrics against business goals to improve outcomes • Take ownership of regional brand metrics, translating them into actionable goals that drive continuous growth • Work closely with the President of Barges and Ingenio leadership to define and manage regional budgets, allocating resources effectively to maximize return on investment

🎯 Requirements

• A minimum of 10 years of experience in business and marketing roles, ideally combining brand-building, growth, and commercial responsibility • Proven track record managing brands, regions, or business lines across LATAM and/or Iberian markets • Native or fully fluent Spanish; professional Portuguese strongly preferred to effectively operate across Brazilian and Portuguese markets • Professional-level English — daily collaboration with Israel and US based teams is core to this role • Deep, hands-on experience with PR and influencer marketing in Spanish-speaking markets — established relationships with agencies and creators across the region • Cross-cultural fluency: demonstrated experience operating across multiple LATAM markets • Comfortable operating as an individual contributor with C-level visibility — you build, decide, and execute without needing a team beneath you • Excellent communication and stakeholder management skills, with the ability to influence and inspire cross-functional teams across geographies and cultures • Demonstrate a data-driven approach to commercial leadership, leveraging insights to make informed decisions • Entrepreneurial mindset — you thrive in rapidly growing environments where the playbook is still being written

🏖️ Benefits

• Health insurance • Professional development opportunities • Flexible working arrangements