GTM Engineer – Revenue Team

Job not on LinkedIn

November 4

🌽 Illinois – Remote

Although this job is listed in Illinois, this company may be open to hiring remote in other states.

💵 $90k - $120k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

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InRule

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SaaS • Artificial Intelligence • Enterprise

InRule is a software company that provides an AI decisioning platform combining a business rules engine, explainable machine learning, and no-code process automation to help enterprises operationalize decisions without custom coding. Its solutions enable business analysts and IT teams to author, deploy, and integrate complex decision logic across systems (Salesforce, Dynamics 365, APIs, on-prem, SaaS and hybrid deployments) for industries such as insurance, healthcare, financial services, and government. InRule emphasizes explainability, scalability, integrations, and reducing developer effort while improving operational agility and risk management.

51 - 200 employees

Founded 2002

☁️ SaaS

🤖 Artificial Intelligence

🏢 Enterprise

📋 Description

• Architect the GTM Engine • Connect Salesforce, HubSpot, enrichment tools, and AI services through APIs and orchestration platforms • Design personalized, automated journeys that move prospects from first touch to close with minimal manual effort—and measurable lift • Develop omnichannel campaigns (email, LinkedIn, ads, chat) triggered by real-time buyer intent signals • Evaluate and implement new GTM technologies while mastering InRule’s own Decision Intelligence, process automation, and machine learning platform as the foundation of the stack • Scale Outbound & Break the Mold • Replace repetitive SDR tasks with scalable outbound programs that still feel one-to-one • Build outbound processes from scratch that directly generate pipeline, questioning playbooks when they slow us down • Deploy chatbots and AI assistants to engage high-intent leads instantly—even off-hours • Engineer for Both Data and Humans • Ensure every system stays in sync and every decision is grounded in trustworthy, centralized data • Monitor funnel signals and experiment relentlessly to remove friction, increase conversion, and uncover new opportunities • Balance automation with human handoffs so Sales and CS teams act at exactly the right moment • Experiment, Measure, Iterate • Launch controlled experiments to test messaging, workflows, and triggers—then pivot quickly based on results • Document wins and failures so improvements compound over time • Apply InRule’s own DIP to GTM workflows as a living showcase for prospects

🎯 Requirements

• Automation & Integration: APIs, low/no-code platforms (Zapier, Make, Tray.io), light scripting (JavaScript, Python) • CRM Mastery: Salesforce + HubSpot admin-level expertise (custom fields, workflows, automation) • Analytics & Data – SQL or BI tools to slice funnel data, spot leaks, and evaluate experiments • AI & Machine Learning – Comfort connecting LLMs/AI services to personalize at scale • Sales & Marketing Fundamentals – B2B sales cycles, lead qualification, ABM, and funnel design • Campaign Strategy – Partnering with Marketing on multi-touch, account-based plays • Sales Intelligence – Providing real-time context and signals to reps • Cross-Functional Communication – Translating between technical and business teams fluently • Innovation & Problem-Solving – Questioning “the way it’s always been done” and replacing it with better, faster, more personalized solutions

🏖️ Benefits

• comprehensive health insurance • 401(k) retirement • paid time off • opportunities for professional development