Influencer Marketing Specialist

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Insense | TikTok & Meta Partner

WebsiteLinkedInAll Job Openings

51 - 200 employees

💰 $2.6M Seed Round on 2022-02

Marketing • Social Media

Insense is a platform that facilitates collaboration between brands and creators for producing user-generated content (UGC) and influencer ads, particularly on platforms like TikTok and Instagram. As a TikTok and Meta Partner, Insense offers tools to streamline the production and distribution of creator content for marketing purposes. Brands can utilize Insense's services for acquiring high-quality, authentic UGC, managing creator relationships, and enhancing ad performance through whitelisted ads and other creative content solutions. The platform supports businesses by connecting them with suitable creators and managing content campaigns efficiently.

📋 Description

• Source, recruit, and onboard creators from the Insense marketplace and external channels. • Match creators with client campaigns based on brand fit, campaign goals, and target audience. • Manage influencer campaigns end-to-end, including creator sourcing, briefing, content management, and performance analysis. • Support UGC campaigns in partnership with the Account Management team. • Build and maintain strong relationships with creators and influencers to encourage long-term partnerships. • Grow and manage a roster of high-performing creators for future campaigns. • Coordinate creator communication, negotiate rates, and manage deliverables. • Monitor campaign execution to ensure content is delivered on time and meets quality standards. • Review content performance and provide feedback to creators to improve results. • Keep creators engaged through community initiatives, events, and feedback programs. • Conduct creator outreach across TikTok, Instagram, and other relevant platforms. • Improve sourcing and outreach processes to increase efficiency and scalability. • Track campaign metrics, analyze results, and share insights to improve future performance. • Collaborate closely with internal teams to ensure smooth campaign execution and client communication. • Work alongside the Senior Influencer Marketing Manager to optimize campaign strategy and performance.

🎯 Requirements

• 4+ years of hands-on experience managing influencer marketing campaigns from start to finish. • Proven experience sourcing, recruiting, and managing creators across TikTok and Instagram. • Strong understanding of influencer marketing metrics and ability to optimize campaigns based on performance data. • Experience building and maintaining long-term relationships with creators and influencer communities. • Strong project management and communication skills, with the ability to manage multiple campaigns simultaneously. • Experience building and scaling influencer outreach and creator sourcing processes. • Deep understanding of TikTok, Instagram, social media trends, and influencer content best practices.

🏖️ Benefits

• 15 days of paid time off, plus US holidays (Get one extra day for each year with us.) • Team retreats around the world. • International exposure to global clients and employees in AMER + EMEA.