SEO Content Writer

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🕒 June 12

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InspiraFarms Cooling

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2012

🌾 Agriculture

🛍️ eCommerce

☁️ SaaS

💰 Convertible Note on 2024-01

Agriculture • eCommerce • SaaS

InspiraFarms Cooling is a company that designs, develops, installs, and services innovative cold chain technology, specifically tailored for the agricultural sector. With a focus on emerging markets, particularly in Africa, the company provides modular and energy-efficient cold rooms and pre-cooling solutions for perishable products such as fresh fruits, vegetables, flowers, and animal proteins. By offering comprehensive solutions that significantly reduce energy costs and food losses, InspiraFarms Cooling supports agribusinesses in meeting international food safety standards and enhancing their supply chain operations.

📋 Description

• Assist subject matter experts and senior leaders in developing high-interest, high-impact editorial content—including blogs, guides, case studies, • Collaborate with the SEO team to optimize content and complete any special projects. • Write and edit content in partnership with editors and senior writers that aligns with search intent, user needs, and organizational goals. • Adapt content for multiple channels and formats (web, social, video, forums) while maintaining originality and clarity. • Stay up to date on the latest developments, trends, and data around the future of higher education. • Grow and adapt to the evolving needs of the Inspira Education team in a rapid-growth environment.

🎯 Requirements

• 2+ years of experience in copywriting and editing • Deep understanding of on-page SEO fundamentals (E-E-A-T, search intent, semantic SEO, helpful content principles, information gain), and how to format content accordingly to maximize visibility on SERPs • Strong understanding of Generative Engine Optimization (GEO) strategies, and how to format content accordingly to maximize visibility in LLM-driven environments • Demonstrated ability to adapt content for multiple channels and formats (web, social, video, forums) while maintaining originality and clarity. • Exceptional research skills and ability to absorb complex topics and produce targeted content • Demonstrated ability to simplify complex topics into engaging, digestible, and user-friendly content. • Strong collaboration skills • Superior attention to detail and a stickler for accurate grammar • Ability to multitask and meet tight deadlines • Excellent time management skills with the ability to multi-task, meet deadlines, and maintain high standards. • Ability to follow specific guidelines for formatting, SEO, GEO, and conversion • Bonus: Familiarity with multimedia content creation (Canva/Adobe Suite, podcasting) and video editing

🏖️ Benefits

• Health, dental, and vision insurance, base plans 100% employer paid • Flexible paid time off (PTO) and paid holidays • 401(k) with company match