Kinatico
51 - 200 employees
📋 Compliance
👥 HR Tech
☁️ SaaS
Compliance • HR Tech • SaaS
<Kinatico> is a workforce compliance software provider that offers an integrated platform for managing hiring, onboarding, ongoing compliance, offboarding, and audit readiness. The cloud-based solution provides real-time visibility, automated workflows, background and pre-employment screening (via Kinatico CVCheck), proactive alerts, and enterprise-grade security to help organizations in Australia and New Zealand reduce risk and meet regulatory requirements.
Digital Marketing Manager
Job not on LinkedIn
🔥 0 minutes ago
📊 Check your resume score for this job
Improve your chances of getting an interview by checking your resume score before you apply.
Kinatico
51 - 200 employees
📋 Compliance
👥 HR Tech
☁️ SaaS
Compliance • HR Tech • SaaS
<Kinatico> is a workforce compliance software provider that offers an integrated platform for managing hiring, onboarding, ongoing compliance, offboarding, and audit readiness. The cloud-based solution provides real-time visibility, automated workflows, background and pre-employment screening (via Kinatico CVCheck), proactive alerts, and enterprise-grade security to help organizations in Australia and New Zealand reduce risk and meet regulatory requirements.
📋 Description
• Design and execute full-funnel digital marketing strategies to drive lead generation and revenue growth • Launch and optimise multi-channel campaigns across SEO, SEM, social, email, and paid media • Lead the development, in collaboration with the CXO and external agencies, of our new website and website strategy • Develop and execute automated lifecycle marketing strategies aligned to best practice and using data-driven decision making – ownership of customer marketing data management frameworks and standards • Own performance metrics like CAC, LTV, pipeline velocity, and conversion rates • Continuously test, learn, and refine assets, messaging, and user journeys • Be a champion of our brand across all digital touchpoints • Collaborate with sales, product, and external agencies to align and amplify impact • Explore emerging tools and tactics to stay ahead of the curve • Oversee and optimise our website CMS, SEO infrastructure, and technical performance
🎯 Requirements
• 7 + years of experience in digital marketing, growth marketing, or demand generation, preferably within a SaaS or technology-focused business. • Proficient in email marketing tools and platforms (Customer.io) • Proven track record of designing and executing successful multi-channel marketing campaigns. • Strong B2B experience. • Experience in analysing campaign performance and optimizing marketing funnels to achieve growth goals. • Experience in working with and managing partners and third parties. • Bachelor’s degree in digital marketing , Business, DataScience , or a related field. • Certifications in Google Ads, Google Analytics, or marketing automation tools (e.g., HubSpot, Marketo, Pardot) are highly desirable. • Strong data management skills.
🏖️ Benefits
• Flexible and supportive work environment • A supportive culture of development and recognition • Work for an ASX listed company and a leader in Reg-Tech
Apply Now
