Growth & Performance Analyst

Job not on LinkedIn

🔥 3 minutes ago

🗣️🇧🇷🇵🇹 Portuguese Required

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Logo of King of Languages

King of Languages

501 - 1000 employees

Founded 2021

📚 Education

👥 B2C

Education • B2C

King of Languages is a 100% online English school offering personalized, immersion-focused language courses and private lessons. It provides up to five one-on-one classes per week with flexible scheduling, multimedia learning resources, continuous student support, and a 24/7 study platform. The school serves learners from age 11 upward and handles payments via common local methods (card, boleto, PIX), emphasizing practical communicative and cultural skills to achieve fluency.

📋 Description

• Operate campaigns on Meta Ads and Google Ads with a robust budget — structure campaigns, upload creatives, and optimize for real business metrics (leads, CAC, ROAS, conversions), not vanity metrics • Own end-to-end tracking: GTM (web and server-side), CAPI, pixel, GCLID, offline conversion and attribution — ensuring every click connects to every sale • Diagnose and resolve issues when something breaks: a conversion missing from reports, EMQ dropping, lead automation stopping — here we fix problems, not just scale up • Work with automations (n8n/Make), APIs, webhooks and advanced spreadsheets to validate and cross-check data • Collaborate closely with AI for heavy analysis — your role is to execute with critical judgment and keep the data pipeline clean

🎯 Requirements

• 3–5 years of experience with paid media on Meta Ads and/or Google Ads • Hands-on experience with GTM (web and server-side), pixel, CAPI, GA4, offline conversion and cross-platform attribution • Proven track record with business metrics: leads, CAC, ROAS, conversions and sales — not just platform metrics • Ability to autonomously diagnose and resolve technical tracking and automation issues • Advanced proficiency in Google Sheets/Excel for data cross-checking and validation

🏖️ Benefits

• CLT employment (Brazilian labor contract) with all legally mandated benefits • iFood benefit (to be confirmed) • Work environment with real autonomy and direct impact on the school’s results

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