Senior Marketing Growth Specialist

🕒 June 29

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My Hero VA

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2023

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

My Hero VA is a staffing and matching service that connects businesses with affordable, vetted remote virtual assistants at $4–9/hr. They handle sourcing, screening, and presenting candidates across roles like executive assistants, media buyers, video editors, and sales reps, offer a pay-after-you-hire model with no upfront fees, and provide a six-month performance guarantee to reduce hiring friction and help companies scale without working nights.

📋 Description

• Develop and execute a multi channel content and marketing strategy aligned with business goals • Create engaging content for Instagram, Facebook, TikTok, YouTube, LinkedIn, and Google Business Profile while maintaining a consistent brand voice • Write high converting social media copy, blog articles, email newsletters, and marketing campaigns • Design marketing assets using Canva and coordinate editing of short-form videos • Plan, schedule, and publish content while maintaining an organized editorial calendar • Analyze marketing performance across channels, identify trends, and recommend data driven improvements • Optimize local marketing efforts through Google Business Profile and reputation management • Build and improve marketing systems, workflows, content libraries, and automation processes • Utilize AI tools to accelerate content production, research, ideation, and workflow efficiency • Collaborate closely with leadership to strengthen brand positioning and support client acquisition efforts

🎯 Requirements

• 3+ years of experience in content marketing, digital marketing, or growth marketing • Demonstrated experience developing marketing and content strategies, not just creating content • Strong copywriting skills for social media, blog articles, email marketing, and promotional campaigns • Experience creating social media content and editing engaging short-form videos • Experience with Canva and other modern content creation tools • Comfortable analyzing marketing performance and making strategic recommendations based on data • Strong organizational skills with the ability to manage multiple projects independently • Self motivated with exceptional attention to detail and a proactive mindset • Excited to leverage AI tools to improve productivity, creativity, and marketing workflows • Highly Preferred: Experience working with wellness, healthcare, fitness, hospitality, coaching, or other service based businesses • Experience with GoHighLevel, WordPress, Meta Business Suite, Google Business Profile, Metricool, Buffer, or similar marketing platforms • Basic understanding of SEO and content optimization • Proven experience building or refining a brand's voice and messaging • Experience managing and optimizing Google Business Profiles • Familiarity with marketing analytics, conversion optimization, and customer acquisition strategies • Experience creating marketing systems, SOPs, or scalable content workflows