AI Marketing Specialist

🕒 May 20

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Knack

51 - 200 employees

Founded 2010

☁️ SaaS

🤝 B2B

🏢 Enterprise

💰 Private equity on 2022-09

SaaS • B2B • Enterprise

Knack is a no-code, AI-powered SaaS platform for building production-ready custom business applications and relational online databases without writing code. It provides a visual app builder, AI-assisted app creation, workflow automation, reporting, user roles and security, and 500+ integrations, with enterprise-grade compliance (SOC 2, HIPAA, GDPR) and white-label capabilities. Knack targets business teams, operations leaders, agencies, and technical managers seeking fast, maintainable internal tools, customer portals, CRMs, inventory and asset management, and industry-specific solutions.

📋 Description

• Lead organic growth across content, SEO / AEO, social media, and video using AI as the primary execution layer • Report directly to the VP of Marketing and manage execution independently • Own the quality of everything published under the Knack name • Manage SEO, AEO & content production (blog, landing pages, FAQ) • Handle organic social management (LinkedIn & others) • Engage in AI video scripting, production, and publishing • Create visual assets (graphics, promotional imagery) • Publish via WordPress and setup landing pages • Support email campaigns in HubSpot • Perform reporting and optimization

🎯 Requirements

• 2-5 years in content, digital, or related marketing (this role is not focused on paid) • Hands-on experience with AI tools (Claude, ChatGPT, Canva, Frase, or similar) • Strong writing and editorial instincts • SEO & AEO fundamentals (keyword targeting, on-page optimization, search intent, LLM content surfacing) • Working knowledge of HubSpot or similar CRM (build emails, segment lists, pull reports) • Experience or clear interest in AI video tools • Self-directed with proactive mindset • Direct experience with Synthesia, HeyGen, or Creatify • Familiarity with WordPress publishing • B2B SaaS or healthcare marketing background • Programmatic SEO or content scaling exposure

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