Marketing Manager – Apprenticeships

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🕒 6 days ago

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KnowledgeBrief

51 - 200 employees

📚 Education

Education

KnowledgeBrief is a provider of leadership and management training, specializing in developing individuals into effective leaders. They offer a range of courses and apprenticeships geared towards enhancing leadership skills at all levels, from new team leaders to senior strategic leaders. Their offerings include Chartered Management Institute (CMI) accredited apprenticeships and qualifications. KnowledgeBrief also offers personalized coaching and resources for individuals and organizations, aimed at increasing capability, performance, and staff retention. Their learning platform provides an engaging and effective learning experience, adapted to meet the specific needs and goals of businesses and individuals.

📋 Description

• Develop and deliver a marketing strategy aligned to organisational growth objectives • Lead multichannel campaigns that drive lead generation, engagement, and brand awareness • Define and monitor marketing KPIs, using data and insight to optimise performance • Oversee content, digital marketing, website activity, and campaign delivery across multiple channels • Manage and develop a small marketing team, fostering collaboration, accountability, and innovation • Work closely with Commercial, Digital, Curriculum, and Design teams to maximise marketing impact • Identify opportunities to strengthen brand visibility, market position, and customer engagement • Champion the KnowledgeBrief brand across all communications and touchpoints

🎯 Requirements

• Demonstrable experience developing and delivering successful marketing strategies • Strong experience in lead generation and multichannel marketing campaigns • Experience managing and developing marketing teams • Experience managing marketing activity across digital channels, including email, content, social media, SEO, SEM, and PPC • Strong analytical skills with the ability to define KPIs, interpret data, and make evidence-based decisions • Excellent communication, relationship-building, and stakeholder management skills • Strong commercial awareness and ability to align marketing activity with business objectives • Experience managing budgets, priorities, and competing marketing initiatives • Desirable: Experience within apprenticeships, training, education, learning technology, or professional services sectors • Desirable: Experience using marketing automation and CRM platforms • Desirable: Experience working within a growing or scaling organisation • Desirable: Qualification in Marketing, Business, Communications, or a related discipline • Desirable: Membership of the Chartered Institute of Marketing or a similar professional body

🏖️ Benefits

• Dedicated monthly CPD time to support your development • 5.6 weeks' annual leave plus bank holidays • Two-week company closure over Christmas and New Year • Company sick pay • Access to our Employee Assistance Programme and wellbeing support • Opportunities to contribute to cross-team projects and organisational growth • A remote-first environment with opportunities to connect in person • The opportunity to shape and influence the future direction of a growing marketing function • Meaningful work that supports learners, employers, and future leaders across the UK

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