Conversion Rate Optimization Specialist, A/B Tester

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KU Europe GmbH

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2016

💄 Beauty

🛍️ eCommerce

🛒 Retail

Beauty • eCommerce • Retail

KU Europe GmbH is a German cosmetics company operating the KU2 Cosmetics brand and an online shop (ku-europe. de) that sells a wide range of skincare, makeup and beauty devices. Its product lineup includes serums (hyaluronic acid, retinol, niacinamide, vitamin C), creams, sunscreens, makeup, LED masks, hair-removal devices and styling tools. The company emphasizes “made in Germany” manufacturing, fast shipping, customer service, a 40-day money-back guarantee and direct-to-consumer online sales.

📋 Description

• Plan, execute, and analyze A/B and multivariate tests across landing pages, product pages, checkout flows, and other key customer touchpoints. • Identify conversion opportunities through quantitative and qualitative data analysis. • Develop hypotheses and testing roadmaps focused on increasing conversion rates, revenue, and customer engagement. • Collaborate with designers, developers, and marketers to implement and evaluate test variations. • Analyze user behavior using tools such as Google Analytics, GA4, Hotjar, and similar platforms. • Monitor key performance indicators and provide actionable recommendations based on test results. • Create clear reports outlining test performance, insights, and business impact. • Continuously optimize the customer experience through ongoing experimentation and analysis.

🎯 Requirements

• Minimum 3 years of professional experience in Conversion Rate Optimization (CRO), A/B testing, and digital experimentation. • Proven hands-on experience planning, implementing, and analyzing A/B tests in e-commerce environments. • Mandatory experience working with Shopify. • Strong understanding of UX principles, customer journeys, and e-commerce conversion funnels. • Experience with testing, analytics, and behavioral analysis tools. • Strong analytical and problem-solving skills with the ability to translate data into actionable insights. • Experience collaborating with designers and developers to implement test variations. • Excellent attention to detail and communication skills. • Ability to work independently in a remote environment. • Availability during CET business hours. • Strong written and spoken English.

🏖️ Benefits

• 100% remote position – work from anywhere. • Long-term opportunity within a fast-growing international company. • Flexible work environment focused on ownership, autonomy, and results. • Opportunity to work across multiple established e-commerce brands. • Access to modern tools and resources that support professional growth. • Competitive compensation with opportunities for long-term development.