
Media • B2C
Launch Potato is South Florida's fastest growing digital media company, founded by a group of young and ambitious individuals with a history of building successful direct-to-consumer digital businesses. Headquartered in Delray Beach, FL, Launch Potato operates with a distributed global team. The company focuses on solving complex problems with smart marketing, great engineering, data science, and fun, emphasizing its commitment to innovation and scalability.
September 3

Media • B2C
Launch Potato is South Florida's fastest growing digital media company, founded by a group of young and ambitious individuals with a history of building successful direct-to-consumer digital businesses. Headquartered in Delray Beach, FL, Launch Potato operates with a distributed global team. The company focuses on solving complex problems with smart marketing, great engineering, data science, and fun, emphasizing its commitment to innovation and scalability.
• Launch Potato is a profitable digital media company reaching 30M+ monthly visitors • Principal ML Engineer: technical visionary for personalization and optimization systems • Design company-wide personalization architecture and strategy • Solve complex technical challenges (cold start, exploration/exploitation, real-time learning) • Research and implement state-of-the-art ML techniques • Define standards and patterns used across ML teams and lead cross-functional initiatives • Mentor senior engineers and review critical technical decisions • Represent the company in the external ML community
• 10+ years building ML systems, with deep personalization expertise • Recognized expert in ML systems (publications, patents, or industry impact) • Experience architecting ML platforms serving billions of predictions • Track record of 0→1 innovation in personalization systems • Expertise in multiple approaches (deep learning, bandits, causal ML, graph methods) • Ability to influence without authority and drive consensus • Exceptional communication skills for technical and executive audiences • Advanced ML architectures at scale • Real-time ML systems and edge deployment • Multi-stakeholder marketplace optimization • Online learning and adaptive systems • Privacy-preserving personalization
• Remote-first team spanning over 15 countries • High-growth, high-performance culture focused on speed and ownership • Opportunity to accelerate your career by owning outcomes and driving impact • Diverse, inclusive team and Equal Employment Opportunity employer
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